Free People to Continue Partnership with National Park Foundation
The lifestyle brand will be donating $100,000 to the organization in 2019.
PHILADELPHIA, April 11, 2019 /PRNewswire-PRWeb/ -- Starting April 8th, lifestyle brand Free People will team up with the National Park Foundation for a yearlong partnership benefiting national parks.
Free People will highlight the partnership in multiple ways throughout the year, raising awareness about the importance of national parks and celebrating Mother Nature.
"National parks are fantastic places to celebrate and explore the natural world," said Stefanie Mathew, vice president of corporate partnerships at the National Park Foundation. "The National Park Foundation is so pleased that Free People supports our efforts to protect these special places and connect people to them."
In addition to a $100,000 donation to the National Park Foundation, Free People is encouraging the public to explore these treasured places through community events each month, highlighting parks around the country.
Continuing the celebration, Free People will be escaping to Joshua Tree National Park during the week of April 15-19. The trip will consist of wellness activations, a guided hike through the national park, and farm to table meals. Customers can follow along at @FreePeople and @FPMovement.
Additionally, throughout the whole year, Free People will donate $0.25 from every transaction to the National Park Foundation when a customer forgoes a shopping bag or uses a reusable one in stores.
About Free People:
Free People is a specialty clothing brand featuring the latest trends and vintage collections for women who live free through fashion, art, music, and travel. The brand offers a wide range of products from apparel, to accessories, intimates, and outerwear. FP Movement offers performance-ready activewear, beyond-the-gym staples, and a hand-picked assortment of nourishing supplements and elixirs to support your practice from the inside out. We believe in the power of community, in supporting and lifting each other up and always #movingtogether. Free People is distributed globally via direct channels including the Free People Global site, the Free People UK site, and the Free People China site as well as specialty boutiques, top department stores, and the brand's free standing retail locations in the U.S. and Canada.
About the National Park Foundation
The National Park Foundation is the official charity of America's national parks and nonprofit partner to the National Park Service. Chartered by Congress in 1967, the National Park Foundation raises private funds to help PROTECT more than 84 million acres of national parks through critical conservation and preservation efforts, CONNECT all Americans with their incomparable natural landscapes, vibrant culture and rich history, and ENGAGE the next generation of park stewards. Find out more and become a part of the national park community at http://www.nationalparks.org.
SOURCE Free People
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