Gerald Storch Launches Consumer-Focused Advisory Firm, Storch Advisors

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Former CEO of Toys”R”Us and Vice Chairman of Target To Offer Range of Advisory Services Spanning Strategy, Operations, Management and M&A

Storch Advisors
Storch Advisors will be a critical resource for consumer-focused companies in a variety of situations -- before an investment, after an acquisition, during challenging economic or market conditions or as new strategic shifts are being implemented.

Gerald Storch, noted strategist and 30-year veteran of the retail industry, today announced the launch of Storch Advisors, a global business and management advisory firm. The U.S.-based firm will specialize in retailing, e-commerce, consumer financial services, groceries, packaged good and restaurants, providing clients with a fresh perspective on strategy, growth, M&A, e-commerce, innovation, competitive dynamics and other management challenges.

Mr. Storch, 57, has built a reputation for overseeing large-scale businesses and achieving results during a time of paradigm shifts, such as the shift in the retail industry from bricks and mortar stores to online shopping. As Chairman and CEO of Toys”R”Us, the world’s leading dedicated toy and juvenile products retailer, from 2006 to early 2013, Mr. Storch led a resurgence of the business and grew the company into a $13 billion global retailer. He expanded the company’s e-commerce business to over $1 billion, drove international growth into China and throughout the world, and oversaw large-scale mergers and acquisitions that included the purchase of FAO Schwarz, eToys and KB Toys.

Prior to his tenure at Toys“R“Us, Mr. Storch served as Vice Chairman of Target, a $70 billion retailer. At Target he founded and grew the retailer’s ecommerce site, target.com, from scratch into a major business. Mr. Storch also founded and ran the Target grocery business, founded and oversaw the Target Financial Services credit card business, oversaw Marshall Field’s Department Stores, and headed strategy for over a decade.

“As someone who has held leadership positions at major corporations, I understand the challenges senior management face every day and know how valuable it can be to have knowledgeable professionals outside the company to offer strategic insight,” said Mr. Storch. “Storch Advisors will be a critical resource for consumer-focused companies in a variety of situations -- before an investment, after an acquisition, during challenging economic or market conditions or as new strategic shifts are being implemented.”

At Storch Advisors he will assemble and direct accomplished teams of expert senior executives, with subject-matter expertise, to address specific client needs, intelligently and fast. Each project will be tailored and staffed to the specific situation.

In addition to his retail and consumer experience, Mr. Storch has a background in consulting. Mr. Storch was a Principal at McKinsey & Company and from 1982 to 1993 led consulting projects for Fortune 500 companies. Mr. Storch counseled clients in both consumer goods and financial services, including some of the nation’s largest packaged goods, retailing, restaurant, banking, and insurance companies.

Mr. Storch, a graduate of Harvard College, Harvard Law School and Harvard Business School, is a member of the Board of Directors of Bristol Myers Squibb, Toys “R” Us, and Fanatics, a leading online retailer of officially licensed sports merchandise.

About Storch Advisors:

Storch Advisors, founded by former CEO Gerald Storch, is a business management and consulting firm. Storch Advisors provides a fresh perspective on strategy, growth, M&A, e-commerce, innovation, competitive dynamics, organization and other senior management challenges. For more information, visit storchadvisors.com.

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Tisha Kresler
Rubenstein Associates, Inc.
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