Giftiamo Partners with eGifter to Bring Social and Mobile Gifting to Italy

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Web and mobile gift cards, group gifting and personalization features make Giftiamo the ideal digital companion for year-round gifting and shopping.

eGiter - The e-Gifting Platform
The platform enables Giftiamo to offer the most advanced personalization features available in any gifting site in Europe.

eGifter, the e-gifting company, in partnership with Amilon, the largest provider of digital vouchers and e-codes in Italy, announces today the launch of Giftiamo, a mobile and social gifting platform for consumers and retailers in Italy powered by the eGifter platform. Giftiamo loosely translates to English as let’s gift.

Like the popular eGifter web and mobile apps in the U.S., Giftiamo offers capabilities for purchasing and managing digital gift cards, rich gift personalization tools such as animated eGreeting cards and video messages, along with social and group gifting options. Users can choose from over 40 retail brands to send eGift cards to friends for birthdays, graduations, anniversaries, or “just because.”

“Our mission is to bring our powerful platform to international markets by working with regional leaders like Amilon,” said Tyler Roye, eGifter co-founder and CEO. “We have similar deals brewing in other markets around the globe and are well on our way becoming the leading gifting platform in the world.”

“We chose eGifter because they had the most robust platform available,” said Andrea Verri, President of Amilon. “The platform enables Giftiamo to offer the most advanced personalization features available in any gifting site in Europe.”

The entire user experience works across all devices and operating systems. The site also leverages eGifter’s category-leading group gifting system, helping retail partners increase their average order value while helping consumers get more meaningful gifts.

“Users can now log in with Facebook, Google+ and email, inviting friends from across all networks to chip in on a single group gift,” said Roye.

The mobile app, available later this month in the iTunes App Store and Google Play Store for free download, aims to make gifting and other features as frictionless as possible for consumers on the go. Users can also store their digital gift cards in their Giftiamo mobile wallet, so they always have them ready to use.

For more information on the on how eGifter provides a best-in-class gifting experience, or to learn more about eGifter’s white-label gift card marketplace, visit http://www.eGifter.com/solutions.

About eGifter®

eGifter, the e-gifting company™, revolutionizes the act of gift giving with a social and mobile gifting platform designed to create a fun experience for consumers, while helping retailers grow their gifting businesses. eGifter is based in New York and was founded in 2011 by a group of proven tech entrepreneurs. To learn more about eGifter and their social, mobile and group gifting platform, visit http://www.eGifter.com/Retailers/, or try the eGifter consumer facing eGift card app by visiting http://www.eGifter.com, or downloading the eGifter mobile app from iTunes or Google Play.

About Amilon
Founded in 2007, Amilon is the largest provider of digital vouchers and e-codes in Italy, with a growing portfolio of international brands. Amilon is a leading company in digital-rewards, with a strong specialization in (digital) corporate incentives management. Amilon has developed an innovative technology to manage digital vouchers, for Retailers and Incentive houses. Amilon is a processor, a reseller and a reward and incentive provider. Amilon is part of the ECRM group, the leading digital CRM and customer loyalty business in Italy.

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