ABC’s Real Biz Calls on PJ Jonas of Goat Milk Stuff about Growing Craze for Goat Milk in America

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ABC-TV’s business news ace Rebecca Jarvis spotlights PJ Jonas

PJ Jonas, founder of and a mom of 8, was interviewed by ABC-TV Chief Business & Economics Correspondent Rebecca Jarvis on Real Biz Show.

Goat Milk Stuff soaps and lotions naturally include goat milk’s vitamin A and other beneficial ingredients that are often found in high end beauty products.

ABC-TV's Real Biz Show featured PJ Jonas, a mom of 8 and founder of Goat Milk Stuff who announced that her goat milk soap and lotion business,, has grown dramatically as people have become increasingly aware of the natural benefits of goat milk.

Emphasizing the skin care benefits of her company’s soaps and lotions PJ said, “Goat Milk Stuff soaps and lotions naturally include goat milk’s vitamin A and other beneficial ingredients that are often found in high end beauty products.”

Rebecca Jarvis, Host of Real Biz and Chief Business and Economics Correspondent for ABC News, said, “Here in America there is a bit of a goat milk craze because now there are a lot of people talking about the benefits of goat milk.”

A frequent contributor to ABC World News Tonight with Diane Sawyer, Rebecca asked PJ to explain how she entered the goat milk soap business on her Indiana farm. PJ noted that she started raising goats on her farm to provide her children with healthy goat milk. At the time she had 7 children and today she has 8, ages 7 to 17, and each helps in the family business an age-appropriate way from milking goats to assisting in the office.

PJ and Jim Jonas also home-school their children and teach them what it means to someday become responsible working adults.

In the interview posted at Rebecca Jarvis told PJ, “A lot of people will be inspired by the Goat Milk Stuff story. You saw a problem, you decided to solve it. You solved it for your family and now it’s a business.”

“It’s been an amazing journey and I just absolutely love working together as a family on Goat Milk Stuff. It has been great,” said PJ about building the Goat Milk Stuff business with her family. What started as a hobby making a few bars of goat milk soap for her family is now a successful company marketing a variety of goat milk soaps, lotions, bath products, lip balms, laundry soap and more to customers across the USA and worldwide.

A former engineer, PJ is a past winner of the Leading Mom in Business annual competition, and with husband Jim, a former science teacher and executive, they were presented with Indiana’s prestigious EDGE Award for entrepreneurs.

In addition to Real Biz, the family has been featured on the Internet as well as in newspapers and magazines, radio and TV shows. They were featured on the Huckabee Show, The Today Show, The Doctors and Oprah Magazine among many others, each reporting about the skin moisturizing and softening benefits of the Goat Milk Stuff’s goat milk soaps. The Jonas family’s Goat Milk Stuff soaps are especially good for sensitive or dry skin and problems such as eczema, psoriasis, rosacea, acne and more.

The Jonas family makes all of the soaps, lotions and other Goat Milk Stuff products on their 36-acre farm in Scottsburg, Indiana, where they also maintain a company store, conduct guest tours, raise chickens and rabbits along with pet dogs and scores of Alpine goats, with plenty of room for the children to play and the animals to roam.

The Jonas family and Goat Milk Stuff maintain an active social media presence with a growing following on Facebook at, YouTube at and on Twitter at

Online at, the Scottsburg, Indiana company makes and markets all-natural Goat Milk Stuff™ products including goat milk soaps, lip balms, lotions, bath bombs, laundry soap, gift sets and more. For media or entertainment, contact Brian Dobson at or BD (at)

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Brian Dobson
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