Greenberg Traurig's Maria Sendra Leads ACC Presentation On Business And Management Best Practices In The Next Era

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Global law firm Greenberg Traurig, LLP’s Maria Sendra, in coordination with the San Francisco Bay Area Chapter of the Association of Corporate Counsel, presented two lunch CLE programs titled “Business and Management Best Practices for the Deal Lawyer and Company Counsel in the Next Era of Unprecedented Technological and Global Scaling.”

Global law firm Greenberg Traurig, LLP’s Maria Sendra, in coordination with the San Francisco Bay Area Chapter of the Association of Corporate Counsel, presented two lunch CLE programs titled “Business and Management Best Practices for the Deal Lawyer and Company Counsel in the Next Era of Unprecedented Technological and Global Scaling.” The programs took place on July 18 in San Francisco and on July 20 at the firm’s Silicon Valley office.

Sendra discussed best practices in structuring and negotiating agreements revolving around undefined technologies. Her presentation highlighted how businesses will be impacted by each wave of unprecedented technologies growth in some way —Internet of Things (IoT), robotics, artificial intelligence, machine learning, predictive analytics, autonomy, and blockchain, amongst others.

Sendra, a shareholder in Greenberg Traurig’s Silicon Valley office, has built a disruptive technology and finance practice that helps companies to scale innovation globally by leveraging capital markets, private equity, and technology relationships in key jurisdictions around the world. She has managed international teams of over 500 experts, in helping to globally scale startups, as well as Fortune 500 companies, venture capital, private equity, and investment banking efforts in disrupting a wide variety of industries, including data analytics, finance, IoT, energy, cleantech, biotechnology and genomics, digital healthcare, entertainment, consumer goods, real estate, digital and smart cities, blockchain, cryptocurrencies, retail and e-commerce sales and scaled revenue strategies. She has structured and managed domestic and international manufacturing, R&D, distribution, financing, licensing, and strategic alliances and businesses linking California innovation to financial markets in New York, London, all over Europe, Latin America, Asia, and the Middle East.

About Greenberg Traurig’s Emerging Technology Practice
Greenberg Traurig’s Emerging Technology Group is a multidisciplinary legal team focused on guiding emerging technology companies through all the stages of their development, from initial business formation through angel or venture capital financing to initial public offerings and mergers and acquisitions. Drawing on the firm’s broad platform, the group offers clients a streamlined approach to meeting their diverse legal needs – a single team that can scale up its services as clients’ businesses grow. The attorneys regularly advise clients on a host of pressing legal issues, from IP protection and software/IT matters through labor and employment, compensation, and tax issues.

About Greenberg Traurig, LLP
Greenberg Traurig, LLP Greenberg Traurig, LLP (GTLaw) has more than 2,000 attorneys in 38 offices in the United States, Latin America, Europe, Asia and the Middle East and is celebrating its 50th anniversary. One firm worldwide, GTLaw has been recognized for its philanthropic giving, was named the largest firm in the U.S. by Law360 in 2017, and among the Top 20 on the 2016 Am Law Global 100. Web: http://www.gtlaw.com Twitter: @GT_Law.

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Lourdes Brezo-Martinez
@GT_Law
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