GuestCentric Appoints Director of Sales for Northern Europe to Accelerate Business Expansion

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Seasoned sales executive Keith Povah to lead GuestCentric’s expansion into Northern European markets.

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I am thrilled to be joining GuestCentric’s team at such an excellent time not only for the company, but also for the industry as hotels are open to adopt new products to differentiate themselves in an extremely competitive market

GuestCentric, the leading provider of cloud-based digital marketing software for hotels, today announced the appointment of Keith Povah as Director of Sales Northern Europe. He will be responsible to lead the sales organization and strategy development and coordinate GuestCentric’s expansion on this market.

Keith Povah has an extensive experience in the hotel technology industry, most notably as Division President RT Suite at eRevMax/RateTiger and in several leading sales and marketing positions at Vertical Booking, Le Meridien and Accor. With over 35 years of experience, Keith brings a deep understanding of the hotel distribution and revenue space, and additionally an operations background in the Hospitality Industry, having been owner and operator of two hotels in the UK for over 17 years and general manager of a London aparthotel for one year.

“GuestCentric’s cutting-edge digital marketing and retailing solution has been successfully helping hoteliers worldwide to empower their brands and improve sales performance in the digital field and I am looking forward to bringing such a great product to Northern Europe,” said Keith Povah. “I am thrilled to be joining GuestCentric’s team at such an excellent time not only for the company, but also for the industry as hotels are open to adopt new products to differentiate themselves in an extremely competitive market.”    

GuestCentric is an award-winning leader in both design and innovation, recognized with over 100 international awards. Its innovative digital marketing software focuses on revenue generation with simplicity and ease-of-use, providing all features needed for hotel digital marketing success: sales-oriented and responsive websites, user-friendly booking engine mobile-optimized for hundreds of devices, a channel manager with access to over 400 integrations, social marketing, SEO optimization and extensive reporting and analytics.

“We are very pleased to welcome Keith to GuestCentric. His solid experience in hotel sales, marketing and operations and his strong knowledge of the Hospitality Industry will be instrumental for our success as we continue to accelerate our growth,” said Pedro Colaco, CEO of GuestCentric. “I’m confident that Keith’s background will accelerate our sales and marketing strategies and our penetration on Northern Europe markets.”

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About GuestCentric

GuestCentric is a leading provider of cloud-based digital marketing software that helps hoteliers protect their brands, drive bookings and connect to their customers on all digital platforms. GuestCentric’s all-in-one platform provides hoteliers with award-winning responsive web sites for mobile, tablets and desktops; a user-friendly booking engine; a social marketing module to publish deals on Facebook, Twitter and other social networks; and a channel manager to offer rooms on Booking, Expedia, TripAdvisor and hundreds of other channels. GuestCentric has operations in New York, San Diego, London, Barcelona and Lisbon and is a proud partner of hotels that are part of collections like Design Hotels, Small Luxury Hotels, Leading Hotels of the World and Relais & Chateaux. For more information, please visit http://www.guestcentric.com

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