Digital Transformation (DX) will lead to significant improvements in customer services, including CDP (Customer Data Platform), CRM (Customer Relationship Management), and mobile booking & check-in.
SEOUL, South Korea, June 16, 2023 /PRNewswire-PRWeb/ -- H2O Hospitality (H2O, CEO John Lee), a tech-based global hospitality management company, signed a contract with Parnas Hotel (CEO Inchang Yeo), one of Korea's leading hotel brands, on the full-scale digital transformation of hotel operations.
Parnas Hotel plans to further enhance hotel services by integrating 'H2O Flow,' a digital transformation solution independently developed by H2O, into all its branches.
Digital transformation will begin with the adoption of KakaoTalk chatbot by Parnas Hotel Jeju and will be completed by the end of this year at nine hotels owned by Parnas Hotel, including Grand InterContinental Seoul Parnas and InterContinental Seoul COEX in Samseong-dong, Seoul as well as Nine Tree Hotels.
Once the transformation is complete, customers will be able to use the KakaoTalk chatbot service to make a reservation, check-in by mobile, and inquire into and book subsidiary facilities.
H2O Flow increases membership subscriptions by transforming the guest journey of hotel experience into mobile, including booking and check-in to support data-based hotel digital transformation. It also helps increase opportunities for direct customer services and target marketing, through an integrated brand booking system and membership program. The purpose is to raise the level of hospitality by directly communicating with guests.
H2O CEO John Lee said, "Digital transformation has become an even more pressing matter for the hotel industry after COVID-19. H2O will make maximum use of its technologies and know-how for customers seeking to be on the cutting edge of the era's trends."
H2O is a hospitality tech company that focuses on raising work efficiency and customer satisfaction through the digital transformation of all processes in the hotel and tourism industries, including booking, operation, and management. H2O's room portfolio covers a total of 120 thousand rooms in Korea, Japan, Southeast Asia, and other regions. H2O became the first in Asia to connect its service to the world's top-ranking 'OPERA' Property Management System (PMS). In addition, it signed an operating system Digital Transformation (DX) agreement with renowned hospitality companies in Korea, including LOTTE HOTEL and the IHG Group Alpensia Resort.
About H2O Hospitality
Founded in 2015, H2O Hospitality (CEO: Mr. John Lee), a hospitality tech company is the key to a true digital transformation for the hospitality industry.
H2O revolutionizes hospitality facilities' operational flow and value chain. H2O enables smart check-in & check-out, 100% automatic reservation, and optimizes the funnel and processing of valuable data to increase direct sales volume. The company is growing fast as Asia's largest Digital Transformation leader in the hospitality industry while expanding our business in 34 major cities including South Korea, Japan, Thailand, Vietnam, Singapore and UAE. In recognition of its technology, it was named as Forbes Asia 100 to Watch in 2021 and Asia's first validated integration to Oracle OPERA.
H2O has attracted $45 million dollars from leading investment firms such as Kakao Investment, KDB Bank, and Samsung Venture Investment.
Press release inquiry:
Redhill Korea https://redhill.world/korea
Dennis Park, Senior Account Executive, [email protected], 010-6766-5305
Sunny Kim, Director, [email protected], 010-9072-5415
Media Contact
Eunbit Jang, SparkLabs Group, 64-20-4153-8986, [email protected].kr
SOURCE SparkLabs Group
Share this article