Fortiva Retail Credit’s Second Look Finance Program Helps Hank’s Fine Furniture Boost Closing Ratios 30-40 Percent

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Hank's Fine Furniture, one of the nation's top 100 furniture retailers, illustrates increases in sales with Fortiva Retail Credit's second look financing program in this video.

Hanks Fine Furniture up 30-40% with Fortiva

Since partnering with Fortiva, our closing rates have gone through the roof!

Fortiva Retail Credit, the leading second look financing program who empowers its clients with instant decisioning capabilities, deep underwriting and a paperless process, has published a new video case study highlighting how the company’s best-in-class program has enabled Hank’s Fine Furniture to increase closing rates 30 to 40 percent.

“Since partnering with Fortiva, our closing rates have gone through the roof,” commented Jason Jones, store manager at Hank’s Fine Furniture, which is ranked among America’s top 100 independent furniture retailers. “It’s been a very good experience- it’s seamless for our sales people, and it’s really simple. We’re especially pleased with how much credit Fortiva gives us to work with. Our customers purchase more items, our sales people earn more commissions, and our company increases revenues. Everyone wins!”

“For retailers like Hank’s Fine Furniture, we bridge the gap between prime and rent-to-own,” commented Jeff Howard, Fortiva Retail Credit’s CEO. “Retailers who offer second look financing consistently report increased sales. Our underwriting models have been developed over 20 years, and by leveraging those proprietary models, we’re able to say ‘yes’ to more customers than others in the marketplace.”

Fortiva Retail Credit’s new video case study featuring Hank’s Fine Furniture is available for on-demand viewing here.

For all other information, contact Michael Mooney (404) 875-3400 or mooney(at)

About Fortiva Retail Credit

Fortiva Retail Credit is a consumer credit program offered by Mid America Bank and Trust Company. The program leverages instant decisioning capabilities, deep underwriting and a paperless process to provide a best-in-class program for its clients. The flexible technology platform utilized provides a loan decision to consumers within seconds. We serve clients in a number of markets such as Home Improvement, HVAC, Furniture, Electronics, and Educational Services. Fortiva Retail Credit serves all U.S. markets including Puerto Rico and the U.S. Virgin Islands. Visit us at

About Hank’s Fine Furniture

Founded in 1975 by Hank Browne, Hank's Fine Furniture has grown to 16 stores in 4 states and is one of America's Top 100 Independent Furniture Retailers. From the very beginning, Hank's Fine Furniture's success has been built on offering quality furniture, bedding and accessories at excellent values. As a family-owned business, Hank's Fine Furniture has thrived because of our dedication to service after the sale. You, the customer, have been the most important part of our business for 40 years.

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Tessa Komer

Michael Mooney
Poston Communications
(404) 875-3400
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