Wollongong, NSW, Australia (PRWEB) July 05, 2013
Haworth Music Centre has a reputation for treating its customers well, and its customers repay in spades through store loyalty. Now they have another reason to celebrate. On top of the 30 day money back guarantee and price match guarantee for online sales that Haworth Music Centre announced a few months ago, the store has launched a new Crazy Deals section on its popular website.
“We’re always looking for ways to improve the experience for our customers. We do what we do because we have such great people out there who appreciate what Haworth provides. So we wanted to go the extra mile and deliver some incredible deals to those loyal customers,” said Glenn Haworth, the store’s General Manager.
Opportunities for Facebook fans
The Crazy Deals section will be updated regularly with quality instruments at bargain prices. The bargains are also posted on Haworth’s Facebook page, meaning an early notification for the almost 7,000 Haworth Music Store fans who follow the iconic music store’s social media feed. The section will feature selections from the comprehensive Haworth range at dramatically reduced—some might say, crazy—prices.
“Right now on Crazy Deals, there’s a Taylor T5C1 guitar, which is the Taylor Standard that’s been upgraded with chrome hardware, microdot fretboard inlays and a stunning figured maple top, for less than half price. If our customers get a quality instrument because Haworth can offer it as a Crazy Deal, then that’s a good thing,” said Mr Haworth.
Also available on the section at the moment is a Maton JB4 solid body bass, the re-released classic bass that was at the core of the sound of many 1970s and early 1980s Aussie rock bands.
“It’s exciting that we can offer something like the classic JB4 for two-thirds of the normal price. It’s such an iconic instrument and I’m glad that another generation of Australian musicians are going to be able to experience it.”
Expanding The Haworth Offers
“We’ve been working hard to explore different opportunities for growth and new ways of doing things. I think this is another way we can build an even stronger relationship with our customers,” said Mr Haworth. “We want to make sure our online customers and Facebook fans can get the same great deals that we have in our two stores.”
To see the Crazy Deals section of the Haworth Music Centre website, go to http://www.haworthguitars.com.au/products/crazy-deals/.
About Haworth Music Centre
Luthier, Phil Haworth established Haworth Guitars in 1999, with a focus on building and repairing stringed instruments. In 2000 the transition from workshop to retail space was made, and in 2008 the two-level Haworth’s Music Centre, with adjacent Warehouse, was opened in Albion Park Rail, just south of Sydney, Australia.
Phil has returned to his love of guitar-building and the business is now run by his son, Glenn, who in 2011 became General Manager. The Haworth team is comprised of young people who live their passion for music and musical instruments.
Haworth’s ability to remain very competitive in an online world rests with its warehousing capabilities and strong online presence.
Visit the Haworth website at HaworthGuitars.com.au (http://www.haworthguitars.com.au/).