Headliner Introduces Mobile App to Accelerate Podcast Promotion and Discovery on Social Media

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Podcasters and media companies can now promote their audio content with a mobile app that seamlessly integrates across social media platforms

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Our mission with Headliner is to help make audio consumable in the naturally visual medium of social, and this app enables users to more easily interface with a wider array of social platforms, meeting fans and potential fans where they are.

Headliner, the easiest way to promote a podcast, today introduced its Mobile App, which solves the previously cumbersome process of transferring files in order to upload them onto mobile-centric social media platforms. With Headliner’s Mobile App, users can seamlessly upload promotional videos for their podcasts onto Instagram, TikTok, and Snapchat among others without having to take unnecessary steps to make them mobile-friendly. The Mobile App also integrates with Headliner Automation, allowing users to automate the video creation and sharing process from start to finish — all on mobile.

Headliner is already the leading solution for promoting and discovering audio content on social media and is used by some of the largest global media and audio companies including SiriusXM, NYTimes, CNN, BBC, Business Insider, Viacom, Vox, iHeartMedia, Audible, and more. Visit Headliner’s “Wall of Awesome” for some featured videos.

Over sixty thousand podcasters and hundreds of media companies are already using Headliner to save time and money creating videos to promote new and existing audio content on social media, where video’s visual nature exponentially outperforms static text and images. Creating these videos with Headliner takes minutes vs. hours or days with no video editing skills required. There have been nearly a million videos created with Headliner to date (now making about 6,000 daily).

“Like most people, Headliner users spend a lot of time on mobile devices. We developed this app to reduce the friction for users to share audio content natively on mobile-centric social media platforms,” said Neil Mody, co-founder of Headliner. “Our mission with Headliner is to help make audio consumable in the naturally visual medium of social, and this app enables users to more easily interface with a wider array of social platforms, meeting fans and potential fans where they are. Sharing to Instagram was especially restrictive on desktop, so adding a mobile app was one of the biggest requests from our users, and so we are happy to have finally delivered. Now they can create and post easier and faster than ever before.”

Key Headliner Benefits

  • Solves social for audio: Natively play a clip of the show in social, includes visualization to emphasize audio, and transcriptions/captions to handle volume off in social feeds.
  • Built for non-video editors: Can be used by anyone with no video editing skills needed.
  • Streamlined workflows: Frees up time with easy video creation and seamless social sharing.
  • Easily repurpose existing audio content: Create videos of existing content and post full-length videos to YouTube.

For more information, visit our FAQs and watch our video.

About Headliner
Headliner is the easiest way for podcasters and media companies to promote new and existing audio content on social media. Thousands of top podcasters and the world’s largest media companies rely on Headliner to create shareable videos, reduce video production costs, increase content discovery and engagement, and win on social media. Founded in 2018, the company is headquartered in New York City. Learn more at https://www.headliner.app/.

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Peter Moran
Headliner
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