"Vika Drapkin's knowledge of web design and branding, coupled with her graphic design skills, allows her to approach the creative process in a holistic way." - Paul Schirmer, President
PASADENA, Calif. (PRWEB) November 19, 2019
Westwood Laboratories announces the launch of its new web site, the first major upgrade since its last launch in 2014. Westwood commissioned the Branding Creativity Group to incorporate new site architecture and make full use of widescreen graphics, featuring eye-catching external and internal video clips taken with camera-equipped drones. Meet the new http://www.westwoodlabs.com.
Work on the new site began in May 2019 and concluded in mid-October 2019. Vika Drapkin, principal at Branding Creativity, led the project and worked with Westwood’s President, Paul Schirmer, to update the graphics and modify content from the former site. According to Schirmer, “Vika’s knowledge of web design and branding, coupled with her graphic design skills, allows her to approach the creative process in a holistic way. She really understands all things digital and knows how to program for the desired visual outcome”.
Highlights include sweeping video clips (found on the Home and Manufacturing pages), providing “bird’s eye” views of the Westwood Labs campus and roof-top solar panels, as well as glimpses of the indoor production activity. The site also features a “Press” section with content provided by Essassin Marketing http://www.essassinmarketing.com.
Like its prior incarnation, the new Westwood Labs site is search-engine friendly and equally stunning on mobile phone screens. Branding Creativity Group (http://www.brandingcreativity.com) will continue to manage the site keeping it adaptive and up to the minute.
Westwood Labs, a solar-powered facility, offers superior manufacturing versatility in numerous personal care categories, including beauty care, over-the-counter topical drugs, topical medical device formulations, and pet/animal care products.
Westwood Labs looks forward to continued growth, particularly in the beauty sector, where its green manufacturing and packaging technologies offer current and emerging brands a leg up in eco-friendly, socially conscious and toxin-free products.
About Westwood Labs
Westwood Laboratories Inc., (http://www.westwoodlabs.com) located in the San Gabriel Valley, is a premier contract manufacturer and private label manufacturer of consumer and professional products in the categories of health and beauty, over-the-counter (OTC), pharmaceutical, therapeutic drug, medical device, household and personal care topical products.
Since its inception in 1948, Westwood Labs has been an FDA-licensed leader in product development and quality custom manufacturing. With over 100,000 square feet of manufacturing, laboratory, warehousing, and administrative space, Westwood is devoted to providing the most advanced cosmetic and drug formulations, while providing the highest-level research and development, laboratory capabilities, and customer service.