New Video by Implementix Walks Corporations Through the Brand Implementation Process

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Implementix's new video walks corporations through its four-step brand implementation management process for complex rebranding projects that include signs, vehicles and other branded assets - Assessment, Value Engineering, Conversion, and Automation.

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This video demonstrates the steps involved in completing the rebranding of signs, vehicles, and other physical assets quickly and cost-effectively, providing examples from actual rebranding projects.

Implementix, a nationwide rebranding company, takes corporations through the brand implementation management process by providing rebranding examples from actual projects in its newest video.

“We are often hired after corporate executives and employees have gone through the pain of a poorly planned brand rollout, because they never want to go through another costly rebranding initiative that drags on for years,” said Scott McLean, CEO of Implementix. “This video demonstrates the steps involved in completing the rebranding of signs, vehicles, and other physical assets quickly and cost-effectively, providing examples from actual rebranding projects.”

The video walks viewers through Implementix’s four-step brand implementation process – Assessment, Value Engineering, Conversion, Automation - powered by its brand management software. During the Assessment phase, the ix Assessment App gathers and catalogs detailed information about physical assets, including photos of vehicles, signs, uniforms and other branded assets. Using that data, standardized processes are developed to create brand compliant signs, vehicle graphics and other tools for the rebranding project using ix Engineering software. By analyzing data and standardizing processes up front, corporations lower rebranding costs on thousands of brand touchpoints located around the country. The cloud-based ix Conversion software manages workflow for new installations and conversions from old brands to new brands on individual brand touchpoints, providing real-time status updates on the progress of the brand rollout.

All of the data is stored in a comprehensive database, and makes ordering future brand-complaint materials through the ix Automation portal easy. The portal allows employees to order brand-compliant signs, vehicle graphics and uniforms as needed for new buildings, vehicle repairs, or employee growth after the brand implementation project is completed. The brand management software also has extensive data analysis capabilities, and helps corporations develop targeted marketing campaigns and calculate brand exposure for different initiatives.

This video is the newest corporate rebranding tool created by Implementix for companies planning branding or rebranding initiatives. Implementix provides case studies for a variety of industries, including telecommunications, hospitality, energy and utilities, banking and financial services, and food and beverage on its website. Implementix also offers general and industry-specific Brand Conversion Checklists, along with several downloadable infographics.

To watch the video or learn more about Implementix’s brand implementation expertise, visit the Implementix website or contact the company at 1.888.831.2536.

About Implementix
Implementix is a nationwide rebranding company that streamlines complex brand implementation projects to help corporations complete brand rollouts on time and on budget. Whether launching a new brand or rebranding after a merger or acquisition, Implementix provides project management services, ensuring the new brand identity looks professional in the marketplace. The Denver-based company works with national, regional and local companies in industries such as hospitality, telecommunications and cable/satellite, healthcare, financial services, food and beverage, and energy. To learn more about Implementix, visit http://www.implement-ix.com.

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Scott McLean
Implementix
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