Authentic Detroit Style Pizza used to be the Motor City Secret. The secret's out.
Detroit, MI (PRWEB) October 31, 2013
Demand for Authentic Detroit Style Pizza continues to grow nationwide and around the globe, reports DetroitStylePizza.com. Within the past six months new pizzerias that serve Authentic Detroit Style Pizza have opened in Kentucky, Nevada and Michigan, bringing the total number of U.S. states that serve the premium pie to six. In addition, restaurants serving Authentic Detroit Style Pizza have opened in Germany, China and Thailand during that same time span. Authentic Detroit Style Pizza has earned numerous awards – including World's Best Pizza – in domestic and international pizza competitions. Even mail-order food giant Foody Direct has jumped on the bandwagon, shipping Authentic Detroit Style Pizza overnight nationwide.
“Authentic Detroit Style Pizza is new to most people, but that's rapidly changing,” said DetroitStylePizza.com founder and 2012 World Champion Pizza Maker Shawn Randazzo. “Americans have tired of the same old mass production pizzas found on nearly every corner. They want a pizza prepared with a more culinary approach that features premium ingredients and robust flavor. That's where Authentic Detroit Style Pizza comes in.”
A Detroit native who rose the ranks from delivery driver to multi-unit pizzeria owner, Randazzo has mailed Authentic Detroit Style Pizza to former Detroit residents who missed their hometown pizza style for years. He believes the style's recent surge in popularity is due to increased exposure overall, from Detroit transplants sharing with their friends and neighbors to better marketing to recent wins at competitions such as the International Pizza Challenge and the American Pizza and Ice Cream Show.
“Five years ago, you couldn't find Authentic Detroit Style Pizza outside of Detroit, but recently it has been popping up across the U.S. and even worldwide in places as far as Thailand. You can even get Authentic Detroit Style Pizza from Pie Squared in Beijing, China, which will soon open a second location in just its second year of operation. Our style of pizza also began to wow judges at pizza competitions, earning international exposure, and the next thing you know everyone wants to get a taste of Authentic Detroit Style Pizza. It's our mission to make that happen,” said Randazzo. “Authentic Detroit Style Pizza used to be called the 'Motor City Secret.' Well, the secret's out.”
Indeed it is, as several notable publications have featured Authentic Detroit Style Pizza. Recent headlines include:
America's pizzeria comes to Las Vegas (Forbes)
These are the 33 best pizzas in America (Thrillist)
OMG! Detroit-style pizza delivers taste sensation (USA Today: Great American Bites)
Detroit Style Pizza Co. partners with Foody Direct for affordable nationwide shipping (Food and Wine World)
To serve Authentic Detroit Style Pizza, pizza chefs must adhere to preparation requirements that guarantee authenticity. Pizzerias can demonstrate the authenticity of their recipes to earn designation as Authentic Detroit Style Pizza Makers by DetroitStylePizza.com, which also offers a training program to teach pizza entrepreneurs not only how to prepare the style, but also how to start and operate a successful pizzeria.
Authentic Detroit Style Pizza features a thick dough that is pressed into well-seasoned square steel pans, the same type of pans that were once used as parts trays by Detroit's automakers. The dough is lined with pepperoni and then topped with edge-to-edge cheese that caramelizes to the crust during baking. Red sauce is ladled on top, lending the nicknames “red top pizza” and “upside down pizza.” Once baked, Authentic Detroit Style Pizza crust is light and airy on the inside, crispy on the outside.
Authentic Detroit Style Pizza is currently being served in at least six U.S. states: Texas (Via 313), Colorado (Brown Dog Pizza), California (KJ's Pizzeria), Kentucky (Loui Loui's), and, of course, Michigan (Detroit Style Pizza Co.). Even world-renowned pizza maker Tony Gemignani features Detroit Style Pizza on his menu in his pizzerias, the latest opened in Las Vegas, Nevada. The style is expected to spread to even more states, as Randazzo has trained several other Authentic Detroit Style Pizza Makers who are in the process of opening their own pizzerias.
A directory of Authentic Detroit Style Pizza Makers can be found at http://www.detroitstylepizza.com.