Insigniam Founding Partner, Nathan Rosenberg, Urges Congress to Address 2020 Census Needs

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Insigniam co-founding partner and CED trustee, Nathan Owen Rosenberg, is contributing to shaping public policy in partnership with CED ahead of 2020 Census.

“The decennial count of our nation’s population has critical impact and value for both the public and private sectors. Congress needs to fund a fair, accurate, and effective census."

The United States Census Bureau is on the clock. With less than a year before the 2020 Census is set to begin, challenges and hurdles remain for the 117-year-old institution which stands to threaten the integrity, fairness, and accuracy of the decennial population count.

A trustee for the Committee for Economic Development (CED) and co-chair of its Money in Politics Subcommittee, Insigniam co-founding partner, Nathan Owen Rosenberg, contributed to the CED’s policy brief “The 2020 Census: The Importance of an Accurate and Robust Accounting of our Nation’s Population.” In it, CED urges Congress to correct significant setbacks the Census Bureau has experienced in the planning and implementation process; these include delays in confirming leadership, lack of funding, workforce shortages, and legal challenges that have hampered the Census Bureau in recent years. With the other co-chairs, Mr. Rosenberg authored a commentary on the subject that was published on the op-ed page of the South Florida Sun Sentinel.

Required by the constitution, the next scheduled census begins on April 1, 2020. The nationwide population count is the principal source of data on the nation’s population and economy. It is used to determine the country’s political representation, inform business strategy and investment, and guide the allocation of federal resources to states and local communities.

“It is a privilege to have the opportunity to contribute to such an important aspect of American policy,” said Mr. Rosenberg. “The decennial count of our nation’s population has critical impact and value for both the public and private sectors. Congress needs to fund a fair, accurate, and effective census. At this late juncture, the Census Bureau is understaffed and underfunded, and there are significant questions about the census itself yet to be resolved.”

Also serving as co-chairs and contributing to the policy brief and op-ed are Jane Sherburne, Principal of Sherburne PLLC, Ronald, J Klein, Partner at Holland & Knight LLP, and Robert J. Kuppers, Senior Partner, Global and Regulatory & Public Policy (retired) at Deloitte. The subcommittee submitted their recommendations to the appropriate committees of both the House of Representatives and Senate.

Founded in 1924, the CED is a public policy center of the Conference Board, a nonprofit, nonpartisan, business-led public policy organization that provides well-researched analysis and reasoned solution to the nation’s most critical economic issues.

“We ask that Congress take appropriate actions to ensure that the census produces accurate, credible, robust and secure data.” Mr. Rosenberg concluded in the op-ed published by the Sun-Sentinel, April 29, 2019.    

About Insigniam

Insigniam has over 30 years of experience working with large, complex organizations in generating breakthroughs in their management results—whether that be in topline growth, strategy implementation, improving profitability, or culture change. Insigniam pioneered the field of organization transformation by marrying breakthrough performance and innovation, thus creating services and solutions that are unparalleled in their potency to quickly create dramatic growth. Clients have documented, in aggregate, more than 50x ROI in management results considered critical and essential to the success of their enterprises. Insigniam solutions include Enterprise Transformation, Breakthrough Projects, Transformational Leadership, and Managing Change. Offices are located in Hong Kong, London, Los Angeles, Paris and Philadelphia.

To learn more about Insigniam and its breakthrough consultants, visit them online at

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