ironSource Hires Marc Liebmann as President of US Operations

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ironSource President of American Operations to Expand Activities of World-Leading Application Delivery Platforms installCore and mobileCore among US Clients and Partners

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We are always looking to hire and partner with people who share our vision of becoming a global leader in digital distribution, and who share our determination in making that vision a reality.

ironSource, the world’s leading digital delivery company, today announced the hire of Marc Liebmann, former Senior Head of Business Development at IAC’s Ask Partner Network to oversee the company's rapidly expanding US operations. A seasoned executive, Liebmann brings more than 15 years of sales and operations experience to the role.

Prior to ironSource, Liebmann worked at CommerceFlow, FON, and IAC, rising to Senior Vice President in charge of all revenue for Ask Partner Network, the B2B group of IAC’s $1.6 billion Search and Applications division. During Liebmann’s tenure, all B2B revenue operations were centralized under his leadership, helping grow the Applications group’s revenue to its current $818 million.

ironSource enables software developers to connect with users effectively across major platforms. installCore, the ironSource desktop software installation platform, has managed over 2.5 billion successful installs to date for major enterprise clients as well as independent developers. The ironSource mobile solution called mobileCore empowers developers to distribute and monetize their applications in the crowded free-app space.

“With Marc’s proven ability to develop new markets and his years of experience in the internet space, we are confident he will be instrumental in helping us maximize our growing US client base," said Tomer Bar Zeev, CEO of ironSource. “We are always looking to hire and partner with people who share our vision of becoming a global leader in digital distribution, and who share our determination in making that vision a reality. Marc fits that bill perfectly.”

The company has grown rapidly over the last two years, and expanded its workforce from 30 to 300 employees through a mixture of M&A activity and organic growth. In August 2013 ironSource opened the San Francisco office to better serve a growing North American customer base, and this latest hire is another move designed to expand ironSource’s global footprint and strengthen its position in the American market.

“I am very excited to be joining a global market leader that is pioneering the industry with incredible innovations,” said Liebmann. “By creating a comprehensive ecosystem for developers and answering real pain points effectively, ironSource has huge potential to develop beyond its current considerable success, and I’m excited to help expand their presence in the American market.”

About ironSource

World leading digital distribution company ironSource, offers a complete ecosystem for downloadable applications, including all aspects of user acquisition, conversion, monetization, integrated analytics and optimization. ironSource platforms include installCore, mobileCore, displayCore and mediaCore. Founded in 2009 with headquarters in Tel Aviv, ironSource has offices in San Francisco and Beijing. ironSource is a privately held company backed by Carmel Ventures, an affiliate of the Viola Group. For more information, please visit us at http://www.ironsrc.com.

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Pamela Becker
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