Jerry L. Butts of LPL Financial Has Been Recognized for an Award in the Wealth Management Industry

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2015 Five Star Wealth Manager award winner Jerry L. Butts is proud to be a multiyear winner in the Cincinnati area. Jerry would like to thank his clients for their trust and support and for the opportunity to serve them as he knows best.

Jerry Butts

My passion has always been in finance and serving others, and I feel this profession fits perfectly in doing both

Five Star Professional is pleased to announce Jerry L. Butts, LPL Financial, has been chosen as one of Cincinnati’s Five Star Wealth Managers for 2015.

Five Star Professional partnered with Cincinnati magazine to recognize a select group of Cincinnati area wealth managers who provide quality services to their clients. Jerry L. Butts will be featured, along with other award winners, in a special section of the October issue.

“The research behind this award is extensive with each wealth manager being thoroughly vetted from numerous angles. We are proud to showcase these distinguished professionals. ” says Jonathan Wesser, Research Director, Five Star Professional

The Five Star Wealth Manager award program is the largest and most widely published award program in the financial services industry. The award is based on a rigorous, multifaceted research methodology, which incorporates input from peers and firm leaders along with client retention rates, industry experience and a thorough regulatory history review.

“I believe in serving clients with unbiased, independent advice. With over 21 years in the financial industry, I strive to educate clients on the complexity of financial options available to them, through LPL Financial, Member FINRA/SIPC,” says Jerry.

For Jerry, his career is unique because it combines two of his chief interests. “My passion has always been in finance and serving others, and I feel this profession fits perfectly in doing both,” says Jerry.

About the research process:

Now entering its 13th year, Five Star Professional conducts in-depth, market-specific research in more than 45 markets across the United States to identify premium service professionals. Wealth manager award candidates are identified through firm nominations, peer nominations and industry qualifications, and then evaluated on ten objective eligibility and evaluation criteria, including client retention rates, client assets administered, firm review and a favorable regulatory and complaint history.

Self-nominations are not accepted, and wealth managers do not pay a fee to be considered or awarded. The award is not indicative of the wealth manager’s future investment performance. For detailed information on the Five Star Wealth Manager research methodology visit

The Five Star Wealth Manager award, administered by Crescendo Business Services, LLC (dba Five Star Professional), is based on 10 objective criteria: 1. Credentialed as a registered investment adviser or a registered investment adviser representative; 2. Active as a credentialed professional in the financial services industry for a minimum of 5 years; 3. Favorable regulatory and complaint history review (unfavorable feedback may have been discovered through a check of complaints registered with a regulatory authority or complaints registered through Five Star Professional’s consumer complaint process*); 4. Fulfilled their firm review based on internal standards; 5. Accepting new clients; 6. One-year client retention rate; 7. Five-year client retention rate; 8. Non-institutional discretionary and/or non-discretionary client assets administered; 9. Number of client households served; 10. Education and professional designations.

Wealth managers do not pay a fee to be considered or awarded. Once awarded, wealth managers may purchase additional profile ad space or promotional products. The award methodology does not evaluate the quality of services provided and is not indicative of the winner’s future performance. 1,667 Cincinnati wealth managers were considered for the award; 427 (26 percent of candidates) were named Five Star Wealth Managers.

*To qualify as having a favorable regulatory and complaint history, the person cannot have: 1. been subject to a regulatory action that resulted in a suspended or revoked license, or payment of a fine, 2. had more than three customer complaints filed against them (settled or pending) with any regulatory authority or Five Star Professional’s consumer complaint process, 3. individually contributed to a financial settlement of a customer complaint filed with a regulatory authority, 4. filed for bankruptcy, or 5. been convicted of a felony.

For research methodology information visit

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Jerry L. Butts