K1 Speed Expands into Europe with France Location

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K1 Speed Lyon becomes the company's first European location; France becomes the seventh country to host at least one K1 Speed center.

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“It has been a dream of mine to open a K1 Speed where grand prix racing began. We’re so proud that this Lyon location will be Europe’s first taste of the K1 Speed experience that so many racers – both professional and amateur alike – have loved for the last 15 years.” - CEO of K1 Speed

The world’s premier indoor electric karting operator, K1 Speed, is thrilled to announce today its expansion into the European market with the opening of K1 Speed Lyon in France on Friday, October 12.

The 60,0000-sq. ft. (5,500-m2) center is located in Genas - 15 minutes from downtown Lyon and less than 10 minutes away from Eurexpo and the Lyon Olympic Stadium. This means France becomes the sixth country to take advantage of K1 Speed’s tremendously successful International Franchise program and seventh country to host at least one K1 Speed center.

Adults and teenagers will enjoy racing all-electric EFD Storm Karts that are capable of reaching up to 45mph (72kmph), while Junior racers aged seven or older will be able to get behind the wheel of the latest electric Junior karts that can approach 25mph (40kmph). Racers who are either disabled or younger than seven can ride along with an adult in the two-seater electric kart – making this K1 Speed a bi-place karting center. All racing will take place on a professionally designed asphalt track that will provide plenty of grip and overtaking opportunities.

When not racing on the track, visitors will continue to be entertained by playing on one of the racing simulators or pool tables. A snack bar will allow racers to refuel after racing with a selection of refreshing beverages and quick bites.

K1 Speed has become one of the most popular entertainment destinations for birthday parties, corporate functions, and company events, and this location is sure to continue that success. The center will feature a total of three private meeting rooms: two will have capacity for 20 people, while another will have capacity for 50 people.

“It has been a dream of mine to open a K1 Speed where grand prix racing began,” says the CEO of K1 Speed. “We’re so proud that this Lyon location will be Europe’s first taste of the K1 Speed experience that so many racers – both professional and amateur alike – have loved for the last 15 years.”

K1 Speed Lyon will soon be followed by a second European location. K1 Speed Monza in Italy is anticipated to open in early 2019 and will further promote K1 Speed’s mission of providing an accessible yet authentic racing experience around the world.

ABOUT K1 SPEED

Founded in 2003, K1 Speed is the United States’ largest indoor kart racing operator with over 40 centers across the globe that offer a unique upscale entertainment concept for casual consumers, racing enthusiasts and corporate or group events. K1 Speed is the first choice for anyone who wants to experience genuine racing in state-of-the-art European electric karts that are eco-friendly, and safety oriented while providing superior performance to traditional gas karts. Each K1 Speed location is designed as a large entertainment venue with professionally-designed tracks and cutting-edge décor showcasing authentic racing memorabilia along with ample seating and viewing areas, spacious lobbies, meeting rooms and a place to eat and drink.

France joins the US, Mexico, South Korea, Canada, China and Puerto Rico as the seventh country with at least one K1 Speed location, and is part of the tremendously successful K1 Speed International Franchise. Italy, the United Arab Emirates, and other countries are next in line to continue this international expansion.

CONTACT:

Ryan Jurnecka
marketing(at)k1speed(dot)com

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Ryan Jurnecka
K1 Speed Inc.
949-250-0242 Ext: 3010
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