Lead Marketing Agency Account Director Wins Public Grand Prize at Artprize
LEAD Marketing Agency Account Director Monica Pritchard and her son Christian Reichle's submission, "Before You Go," was named the public grand prize winner of ArtPrize 2021, earning its creators $50,000.
GRAND RAPIDS, Mich., Oct. 11, 2021 /PRNewswire-PRWeb/ -- LEAD Marketing Agency Account Director Monica Pritchard and her son Christian Reichle's submission, "Before You Go," was named the public grand prize winner of ArtPrize 2021, earning its creators $50,000.
"Everyone at LEAD is extremely proud of Monica. She is a talented individual and to win ArtPrize is an enormous accomplishment. Her ability to have a vision, create the strategy and execute at the highest level is beyond impressive," said Tom Sullivan, co-owner of LEAD Marketing Agency.
ArtPrize is an international art competition held in Grand Rapids, Michigan. Artists from all over the world create unique pieces which are exhibited in different venues throughout the city during a few weeks in the fall.
"Before You Go," is an audio-based installation housed on the blue bridge in downtown Grand Rapids. The piece was crafted from a vintage phone booth, and upon entry, ArtPrize spectators can listen to excerpts of interviews that Pritchard and Reichle collected over several months.
According to the ArtPrize website, the project themes include intergenerational connection, mortality, missed opportunities, isolation, and introspection. The installation is meant to cause the spectators to consider similarities and differences, and to encourage conversation.
You can learn more about this entry on the ArtPrize website, http://www.artprize.org.
LEAD Marketing Agency is a full-service firm founded in 2008 and based in Grand Rapids, MI. LEAD offers marketing strategy, digital and traditional media planning and buying, account management, web development/seo, social media and full creative services.
Media Contact
Jordan Grooters, LEAD Marketing Agency, +1 (616) 551-3488 Ext: 109, [email protected]
SOURCE LEAD Marketing Agency
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