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Recent Article on the Evolution of Nuptial Traditions Reaffirms the Ongoing Importance of Diamond Rings, Notes Louis Saint Dupont
  • USA - English


News provided by

Cyberset Corp

Dec 15, 2015, 16:00 ET

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A brilliant, round cut engagement ring from Louis Saint Dupont.
A brilliant, round cut engagement ring from Louis Saint Dupont.

Los Angeles, CA (PRWEB) December 15, 2015 -- Los Angeles diamond jewelry retailer Louis Saint Dupont explains that a great many of their customers come to them when it is finally time to buy a diamond engagement ring for their special someone. Yet, according to an article published December 3rd by The New York Times, younger generations are changing the game in terms of how marriage proposals are done. The article outlines a variety of cultural shifts that affect who is buying the ring, and the type of ring that they are buying. However, the article concludes that, despite these changes, the diamond engagement ring is a very important cultural symbol that is surely here to stay. According to Louis Saint Dupont, the biggest substantive change noted by the article that jewelers are seeing more and more, is that couples often pick out the ring together, or even opt for custom jewelry options.

Louis Saint Dupont explains that, while it is traditional for men to pick out the ring for the bride to be, the last several decades has seen a shift towards more cooperation between partners. The article explains that the legalization of same sex marriage, as well as the proliferation of feminism, has led to some younger couples challenging the traditional notion that it is a man’s role to choose and buy the engagement ring. Now, Louis Saint Dupont notes that it is common practice for couples to discuss marriage and even shop for rings ahead of a proposal, so the recipient of the ring or rings can ensure that the jewelry that they will be wearing for the rest of their lives is something that they truly love.

The article also notes that couples’ taste in rings has also become much more adventurous in recent years. Louis Saint Dupont explains that over the last several decades, new diamond cuts and styles have been invented that allow for truly breathtaking ring designs. They explain that, within their own designer ring collection, they have a wide variety of choices that can fit the specific aesthetic preferences of many different customers. They note that, while all of these pieces feature gorgeous designs, because the designs are so specific and packed with personality, they may not be the right choice for every single person, making the input of the eventual ring-wearer that much more important.

For years, Louis Saint Dupont has been providing fine diamond engagement rings and a wide variety of other designer jewelry pieces to their clients in Los Angeles and beyond. To learn more about their current selection of rings, call the Los Angeles jeweler today at 800-806-3109, or visit the retailer’s online showcase at http://www.LouisSaintDupont.com.

Michael Clauw, Cyberset Corp, +1 (818) 883-7277 Ext: 102, [email protected]

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