Made4Fighters Taps New App For Mobile Commerce

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Unbound Commerce Kicks Off Sales For UK’s Leader In Online MMA Gear With New App.

Unbound Commerce is pleased announce the launch of custom iOS and Android shopping app for UK-based online retailer Made4Fighters.

There are few customers more loyal to their sport than mixed martial artists and the new apps feature a custom design, push notifications and flash sales. The mobile apps load fast and allow customers to shop the latest arrivals and deals from 60+ brands in boxing, combat sports & fitness. Orders placed on the app are delivered next day to UK customers and quickly to customer in Europe.

The new push notification module will allow Made4Fighters to use the app to engage more-deeply with their best customers by announcing new arrivals, sales and special app-specific specials.

“We have very loyal customers and launching a mobile app was a logical next step in our ecommerce plans,” said Luke Gevaux, Made4Fighters eCommerce Manager. “Push notifications mean a direct connection to our customers and Unbound made the app build process easy,” he added.

According to Forrester, mobile apps convert sales at a rate of 6%, a rate far-higher than mobile website browser sessions (around 2%). Because of this, retail apps are increasingly seen as a must-have for progressive online merchants looking to engage with their customers on a deeper level and lift mobile conversion rates.

As a Certified BigCommerce solution provider, Unbound’s app solution leverages and extends the current ecommerce data, pricing, product images, etc, into the apps. App orders placed flow back into the BigCommerce system, and are tracked as app-specific sales to allow for ROI calculations.

About Made4Fighters

Made4Fighters is the leading online specialist retailer of Combat Sports clothing, equipment and accessories in the UK. Initially finding their roots in the Boxing & MMA markets, in recent years Made4Fighters has expanded their offering to include a vast range of products for all martial arts and fitness disciplines. They offer a vast range of brands and thousands of products, and have delivered to over 80,000 happy customers. Made4Fighters continues to strive to be a one-stop-shop for all things combat sport & martial arts, whether you are a professional fighter or just a fan of sport.

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About Unbound Commerce

Unbound Commerce is a top-tier provider of mobile commerce solutions for mid-market retailers. Unbound’s unique, low-IT hybrid platform approach allows current ecommerce operations to be leveraged and extended into native apps, progressive web apps, and in-store engagement. Unbound has built and deployed mobile commerce solutions for ProStockHockey, Ashley Furniture, Crazy Train, Shoe Carnival, New Balance, Rockport,,, Finish Line, MillerCoors, Binny’s, Chef’s Warehouse, Cavender’s, and nearly 1000 other online retailers.

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Wilson Kerr
Unbound Commerce
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