Reston, VA (PRWEB) March 24, 2014
Veris Consulting today announced the expansion of its Survey Research practice through the addition of the team of Jeff Adler and his colleagues from Centrac DC, Maureen Austen and Laura DeLano. Mr. Adler has over 30 years of experience in the area of market research and is a renowned expert in his area of practice. He joins Veris as a Managing Director in its Reston, VA office and will head the firm’s new Primary Market Research practice, which will be branded as “Centrac DC, a division of Veris Consulting.”
Veris’ Survey Research practice specializes in helping organizations gain actionable insight into the concerns and opinions of members, strategic partners and other audiences by developing customized survey instruments, reports and research. The addition of Centrac DC’s seasoned team of experts broadens Veris’ suite of survey research services to include a full spectrum of customized primary market research services, including quantitative and qualitative survey research services applied to areas such as product testing, new product positioning, customer satisfaction, advertising research and trademark litigation. Our new primary market research team is expert at surveying defined and often hard to reach populations for large corporations and nonprofit organizations in industries such as healthcare, pharmaceuticals, packaged goods, retail, medical devices and surgical supplies, life sciences, travel, publishing, healthcare sites, insurance carriers and financial services.
“We are extremely excited that Jeff, Maureen and Laura have joined Veris,” said Arturo Caraballo, President of Veris Consulting. “Primary market research is a practice niche that Veris has been interested in adding to the suite of survey research services we provide. The decades of experience the Centrac DC team bring to Veris lend us immediate visibility and credibility in that market and allow Veris to provide sophisticated market research services to our existing clients, as well as a whole host of new clients.”
For more information regarding Veris’ Primary Market Research practice, please visit http://www.verisconsulting.com/centrac.