Maryland Athletics Partners with The Libman Company as "Official Hardwood Floorcare Provider of Maryland Athletics"
The new partnership allows for The Libman Company to receive permanent brand visibility alongside Gary Williams Court as well as TV visible LED signage inside Xfinity Center
ARCOLA, Ill., Sept. 16, 2020 /PRNewswire-PRWeb/ -- University of Maryland Athletics and its multimedia rights holder, Maryland Sports Properties, announced a newly formed relationship between UMD and The Libman Company that is set to last until 2023. Libman will become the "Official Hardwood Floorcare Provider of Maryland Basketball".
The new partnership allows for The Libman Company to receive permanent brand visibility alongside Gary Williams Court as well as TV visible LED signage inside Xfinity Center. Both types of signage will be visible to television audiences during men's and women's games.
"We're honored to have this affinity with a storied program like Maryland, and we look forward to our overall athletics sponsorship in the coming years," said The Libman Company President Andrew Libman. "We take pride in the quality of our products, and being involved with collegiate athletics aligns well with the Libman brand."
"Maryland Athletics is excited to form The Libman Company relationship, and we're proud to call Libman the 'Official Hardwood Floorcare Provider of Maryland Basketball'," said Maryland Executive Associate Athletic Director/Chief Strategy Officer Brian Ullmann.
"Libman is a very well respected supporter of college athletics around the country. We are proud to welcome them into our family of proud partners so they can enjoy the benefit of brand exposure to the nation's best fans." said Maryland Sports Properties General Manager, Jack Krabbe.
The Libman Company is a family-owned company that has been making quality cleaning tools since 1896. The company manufactures products from brooms and mops to more specialized tools for kitchen and bathroom cleaning and industrial uses. Libman has partnered with a number of NBA franchises, NCAA institutions and NCAA conferences. For more information about the Libman Company, please visit http://www.libman.com.
Maryland Sports Properties has been helping sponsors of Maryland Athletics promote new products, increase sales, enhance brand awareness, entertain clients and reward employees through their partnerships.
As the exclusive marketing and multimedia rights holder for Maryland Athletics, we are committed to helping our partners maximize their investment in the Terrapins and deliver the greatest impact on their business via an integrated approach that provides each brand with the opportunity to create a consistent, clear and effective message. For more information about OUTRONT Media Sports and Maryland Sports Properties please visit, http://www.outfrontmedia.com/media/sports/maryland-sports-properties
The Libman Company is a family-owned company that has been making quality cleaning tools since 1896. The company manufactures products from brooms and mops to more specialized tools for kitchen and bathroom cleaning and industrial uses. Libman has partnered with a number of NBA franchises, NCAA institutions and NCAA conferences. For more information about the Libman Company, please visit http://www.libman.com.
SOURCE The Libman Company
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