Need to Achieve Colors & Special Effects in Plastics Drives Growth in the Global Masterbatch Market, According to New Report by Global Industry Analysts, Inc.

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GIA launches comprehensive analysis of industry segments, trends, growth drivers, market share, market size and demand forecasts on the global Masterbatch market. Global market for Masterbatch is projected to reach US$11 billion by 2020, driven by rising demand for colorful plastics from end-use markets such as packaging, and consumer goods, among others.

Masterbatch: A Global Strategic Business Report

Follow us on LinkedIn – Masterbatches are raw materials used as colorants for plastics which find applications in almost all areas of plastic processing as a standard method of adding colorant to bulk and uncolored resin. Steady economic growth, rapid industrialization, increasing production of plastic products and components, and continuous penetration of masterbatch vis-à-vis competing coloring methods, remain key driving forces in the market. Product innovation and differentiation are among the key strategies adopted by masterbatch manufacturers to gain a competitive edge in the market. Key innovations which have benefited the market, over the past few years, include anti-shrinkage masterbatch, flame-retardant masterbatches for PP pipes and PC sheets, anti-fog masterbatches for food packaging, anti-microbial and odor managing masterbatches, and masterbatches for biopolymer and biodegradable resins.

Future growth in the market is forecast to come from emerging economies, and the growing demand from end-use markets for sophisticated color formulations. China and India, especially, stand out as noteworthy markets, given the mass exodus of production activities to low-cost Asian countries. Increase in foreign investments, and rise in the number of new manufacturing establishments are key factors encouraging Asia’s rise to prominence in the masterbatch market. Technology advances that help impart desired color and property to plastics while simultaneously reducing cost, is also expected to turbocharge growth in the coming years, especially against the backdrop of evolving demand for high performance and functional products from various end-user markets. This demand for improved performance will continue to push manufacturers to invest in R&D in efforts to improve product capabilities.

With manufacturers of consumer products seeking packaging materials that facilitate low cost production, and ensure product protection during storage and transportation, demand is expected to rise for advanced masterbatches that offer functional performance as well as aesthetic appeal. The market is expected to gain strongly from automotive as well as consumer goods industries. As stated by the new market research report on Masterbatch, Europe represents the largest market worldwide. Asia-Pacific is forecast to register the fastest CAGR of 5.7% over the review period led by increased plastic processing activity. Color masterbatch which finds application in the production of plastics for appliances, food and beverage, automotive and pharmaceutical packaging, accounts for the largest share of the global market, in volume terms. Additive masterbatches are forecast to witness the fastest growth driven by increased demand in personalized plastic products.

Major players covered in the report include A. Schulman Inc., Americhem Inc., Ampacet Corporation, BASF, Cabot Corporation, Clariant International Ltd., Dainichiseika Color & Chemicals Mfg. Co. Ltd., DIC Corporation, Dow Corning Corporation, Ingenia Polymers Corporation, PolyOne Corporation, Polyplast Muller Group, RTP Company, Teknor Apex Company, and The Ravago Group, among others.

The research report titled “Masterbatch: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, drivers, mergers, acquisitions and other strategic industry activities of major companies worldwide. The report provides market estimates and projections for all major geographic markets such as the United States, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia and Rest of Europe), Asia-Pacific (China, India, South Korea, Taiwan, Thailand, and Rest of Asia-Pacific), Latin America (Brazil, Mexico and Rest of Latin America) and Rest of World. End-use markets analyzed include Automotive, Packaging, Construction and Others. Product markets analyzed in the report include White Masterbatch, Black Masterbatch, Additive Masterbatch and Color Masterbatch.

For more details about this comprehensive market research report, please click here

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes 1500+ full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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