McChrystal Group and Yardstick Management Announce Strategic Partnership

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Two Industry-Leading Consulting Firms Combining Their Strengths to Provide Businesses With Actionable, Prioritized Insights on Top Organizational Challenges In Diversity

McChrystal Group, the global advisory services organization and Yardstick Management, America’s leading Black-Owned management consulting firm, today announced a new partnership to help organizations advance their commitment to diversity, equity, and inclusion (DEI). Together, Yardstick Management and McChrystal Group are fusing their collective capabilities to provide clients with rigorous qualitative and quantitative assessments, using leading diagnostic tools perfected by the McChrystal Group Team Science practice, to develop customized DEI strategies, an area in which Yardstick Management excels.

More inclusive organizations have higher degrees of creativity, improved problem solving, and greater organizational performance; however, organizations often struggle to identify DEI initiatives that have a positive impact for their people and drive commercial value. According to McKinsey's Diversity wins report, in 2019, top-quartile companies outperformed those in the fourth one by 36% in profitability. Additionally, companies with above-average total diversity had both 19% higher innovation revenues and 9% higher EBIT margins on average, as told by the Harvard Business Review.

“Diversity can be the difference between winning and losing. Demographic diversity is an absolute necessity but insufficient on its own. Diversity of thought is critical in situations of great risk and uncertainty, and diversity of capability helps organizations identify, assess, and mitigate risk,” said General (Ret.) Stanley McChrystal, CEO of McChrystal Group.

“Creating a truly inclusive work environment is a necessity for all of us to embrace to transform the way we experience work in the future and to unlock underleveraged potential within organizations,” states Pavlina Plasilova, Chief of Staff, McChrystal Group Team Science. “There is no other organization that we’d be more excited to partner with than Yardstick Management, who’s been pushing the envelope in this space for the last 10 years.”

The McChrystal Team Science Practice was established to help corporate leaders comprehend massive amounts of data and ultimately help drive better decision-making. By integrating critical concepts from organizational psychology, social network theory, studies of employee engagement, diversity and inclusion, risk climate assessments, and longitudinal methodologies, the Team Science Practice provides an actionable, prioritized perspective on organizational challenges. They also developed the Organizational Diagnostic to map out organizational influence networks and measure organizational performance and applied it to various Fortune 1000 companies.

“Diversity and inclusion can feel abstract and vague at times, which is why at Yardstick we develop plans with manageable actions that deliver clear results,” said Dr. Ebbie Parsons, III, Managing Partner at Yardstick Management. “With this partnership, we can create and monitor specific KPIs to reiterate the importance of diversity within a company and ensure their actions are making a significant difference.”

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McChrystal Group
McChrystal Group assesses, equips, and connects your teams to outpace your environment, your competitors, and your next challenge. We do this by applying our Team of Teams® framework to three critical areas of performance: developing your leaders, implementing strategy, and measuring your organization’s performance. Our diverse team - with blended business, academic, and military perspectives - helps clients globally across the private, public, and social sectors tap into the potential of their people to better compete in a complex and interconnected business environment. Visit us at

About Yardstick Management
Established in 2012, Yardstick Management is America's leading Black-Owned management consulting firm, providing organizational strategy, diversity, equity, inclusion and belonging support, and executive search expertise at the world’s most recognizable companies. Our comprehensive services help organizations transform their culture as well as attract and retain the most senior-level diverse executives to their C-Suites and boards. Named in Inc.’s 2021 Best in Business list and Georgia Business Journal’s Best Business Consulting firm, Yardstick Management has a proven track record of successful transformation and is trusted by the largest companies in the world.

In 2021 alone, the management consulting firm increased revenue by 166%, grew its employee base by 42%, and impacted over 2,600,000 employees across global corporate, non-profit, and educational organizations including, Amazon, Facebook, LinkedIn, Netflix, MIT, Orangetheory Fitness, PLBY Group Inc., Davita Kidney Care, Whirlpool, Roark Capital, and more. For additional information, visit

Media Contacts:

McChrystal Group
Danielle Tenconi, Marketing Manager

Yardstick Management
Slma Shelbayah, Chief Communications Officer

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