We want to reach consumers and patients that are in tune with taking care of their health and are interested in the best and latest medical and wellness devices and products, said Steven Silverman, founder and CEO of Med-Care.
Boca Raton, FL (PRWEB) April 10, 2014
Med-Care Diabetic & Medical Supplies, Inc., a wellness company that helps patients manage their chronic conditions by providing cost-effective, high-quality medical and pharmacy supplies delivered directly to their homes, announced the launch of its first national television advertising campaign.
The new advertisements will feature Jean and Henry, an adorable animated couple with a quirky love of antique clocks who have the perfect story to show how much better Med-Care makes your life. Jean and Henry were created by Jason Patterson and Dan Abdo, animation directors at the New York-based production company Hornet Inc.
“Med-Care is a company of people who go to work every day to make life better for those living with chronic illnesses. We wanted to breathe new life into Med-Care’s brand and do something different than what we’ve seen in the current crop of medical commercials,” said Jason Patterson. “For the look we knew 2d animation was the best approach. It allowed us to create a rich and engaging world while still giving our characters a ton of personality and charm. The warmth of the hand drawn art underscored our central idea, that Med-Care is a company that is invested in people’s wellness."
“This is a great opportunity to expand on the Med-Care brand and bring awareness to those that can benefit from our services,” said Dr. Steven Silverman, founder and CEO of Med-Care. “We want to reach consumers and patients that are in tune with taking care of their health and are interested in the best and latest medical and wellness devices and products.”
The campaign is slated to air on ABC, CNN, and CBS networks. See the commercial on Med-Care Diabetic & Medical Supplies’ YouTube Page. For more information and advertising inquiries, please contact Jonathan Kornvein at jkornvein(at)medcareinc(dot)com.
Med-Care Diabetic and Medical Supplies, Inc. is a leading wellness company, founded on the highest principles of patient care and service. med-care helps patients manage their chronic conditions by providing cost-effective, high-quality medical and pharmacy supplies delivered directly to their homes.
Established in 1999 by Dr. Steve Silverman, the company has more than 500 employees and serves more than 350,000 patients from its headquarters in Boca Raton, Florida and distribution centers in Florida and Tennessee. Med-Care is accredited by The Joint Commission (T.J.C), the most prestigious accrediting organization recognized by Medicare. Since its inception, Med-Care has been an accepted provider for Medicare, Medicaid and hundreds of private insurance companies nationwide. The company follows Medicare billing guidelines meticulously. For more information on med-care, visit http://www.medcareinc.com or call 1-888-777-0737.