Media Direct, the Parent Company of DigDev, Now Combines Data Marketing Services with Social Media

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You can now leverage Media Directs’ data marketing services to combine it with social media strategies.

DigDev, a global media solutions provider, assists businesses in leveraging their social media presence with formidable data marketing services. Data marketing helps to target the right audience by segmenting them in various categories right from political affiliations to gender, age, marital status, income, demographics, etc. With nearly a decades’ experience in digital and data marketing services, Media Direct helps customers to accelerate their social media presence by utilizing key data sources.

‘You have a recently launched an exquisite bridal collection that is priced between $5,000 to $15,000. Your target customers are to-be-brides and bridegrooms who are going to get married in the next 6 months or so. The list is expansive as these consumers come from different geographies, comprising of different age groups. Media Direct assists you in segregating your audience based on their age, demographics, budget, income, stores visited, website browsing, etc. that forms a part of extensive data marketing strategy. With the right data segmentation, you can now advertise your product on various social media platforms such as Facebook, Instagram, Pinterest, etc. to increase visibility and utilize the power of targeted email campaigns to create brand awareness.’ Media Direct representative.

Ideally, the companies select the age group that they want to target and Media Direct assists in developing a data marketing strategy to leverage the campaigns. These can be in the form of email campaigns or display advertisements on various social media platforms as well as a similar target audience to spread a business’ reach. Media Direct will look for similar consumers to start targeting the ads that will reach the audience immediately.

DigDev Direct helps to enhance customers’ experience by combining two or more data marketing strategies with social media to garner more attention. All ads and email campaigns do not yield results instantly but require a consistent approach to read a consumers mindset and present them with viable options to choose from. Acquiring the target consumer after continuous advertisements allow companies’ to close a deal. DigDev Direct assists businesses with multi-channel advertising that will reach the right audience at the right time.

For more information regarding this feature, please contact Dennis John at djohn(at)digdev.com.

About DigDev Direct

DigDev Direct utilizes a multi-channel marketing platform to cater to high-level services for customer acquisition and retention. Each channel comes with highly targeted strategies whether it be search engine optimization, pay per click, email marketing, mobile, data appending or more.

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Dennis John
@Digdev_Direct
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