Bellevue, Washington (PRWEB) March 12, 2014
ROI, (http://roi.me/) a provider of middle-market advisory solutions, announces the expansion of a lead generation iniatiative for companies looking to sell in the next 12 to 36 months. The company has expanded its current portfolio of websites geared toward investment banking and mergers and acquisitions as part of its strategic initiative to increase leads for quality merger and acquisition representation.
“Our expanded focus brings together years of experimentation into what works and what doesn’t,” says Troy Jenkins Marketing Manager for ROI. “Our expanded focus will bring in a more geographic and sector-specific focus for M&A opportunities.”
In conjunction with specific website and domain acquisitions, the expanded focus includes multiple strategic partnerships with private equity, venture capital and business consulting firms to help in providing growth services for entrepreneurs looking for a better payout when it comes time to sell a business or its assets.
“Because our unique process involves business management on a number of levels through finance, marketing and operations, we engage on various levels with several expert partners to assist in providing significant business growth,” says Jenkins. “This growth provides an incentive and catalyst for buyers to pay a potential premium over market for any business.”
Combining strategic partners, premier web-based properties and a superb understanding of business sector knowledge will enable ROI and its management to help grow client businesses to the next level of profitability. The goal of ROI on behalf of its clients is either 1) excess returns for shareholders in the form of excess cash flow from enhanced sales or operational efficiency or 2) excess payout when a merger or acquisition occurs. The second usually takes place in the form of a premium multiple paid for the shares and assets derived from expert M&A negotiations.
“We espouse that the greatest returns in the lifecycle of any business occurs from either operational efficiencies or strategic M&A,” says Jenkins.
ROI recognizes some of the big struggles inherent in growing and managing middle-market businesses. The company and its principles have served as managers for their own businesses, but also assist in growth of a small private equity portfolio of web-based businesses. The company assists private business operators in growing, enhancing and selling their companies. ROI is based in Bellevue, Washington.