Miami Marketing Associates Reveal Brand at Official Launch Party

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Miami Marketing Associates celebrate the launch of their company brand. Managing Director James Frost, talks about the reasons behind the company brand and what it portrays to customers and other businesses.

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We want consumers to associate our brand with communication

On Monday September 9, 2013, Miami Marketing Associates celebrated, with a low key event, the opening of their office. The event was attended by both suppliers and contractors and Miami Marketing Associates used this launch to reveal the company’s brand for the future.

Miami Marketing Associates is a newly established start-up customer acquisitions firm based in Miami, Florida, USA. The firm operates within the flourishing outsourced sales and marketing industry. Miami Marketing Associates pride themselves on using more direct and tangible forms of marketing; enabling personalized relationships with customers to be built at the same time, meeting the demands of their clients. Despite being a brand new business, Miami Marketing Associates is already obtaining 1500 customers a week for their clients. The firm expects this to reach 4000 per week by December 2013.

About Miami Marketing Associates: http://miamimarketingassociates.com

As part of the firm’s launch, Miami Marketing Associates also unveiled the company website. The aim of the website is to be impacting yet simplistic – also a true representation of the firm’s direct marketing strategy. 

Research reveals that people make a subconscious judgement about a person, environment, or product within 90 seconds of initial viewing, and that between 62% and 90% of that assessment is based on color.  One of the key elements of building a strong brand is color selection. Every color has a different feel and various associations – these will be taken on when choosing a color for a brand identity. Since color will evoke certain feelings towards a brand, it is important to represent the company identity effectively.

Miami Marketing Associates have chosen to brand the company around the color blue. ‘The color blue represents trust, progression and communication,’ said Managing Director James Frost. ‘We want consumers to associate our brand with communication, since the firm believes in building up positive relationships with customers on a face to face basis as an essential part of the sales strategy. Progression is also an important brand identity. Here at Miami Marketing Associates we have big ambitions for the year ahead,’ added James Frost.

At Miami Marketing Associates they believe that brand loyalty is an essential part of the service that they provide.  This is why the trust element of the color blue is important.  To ensure that customers make consistent purchases with a business, it is essential for a brand to promote loyalty and trust. Customers help brands to grow and be successful; the more that customers trust a brand, the quicker it will grow. ‘Here at Miami Marketing Associates we implement the understanding of consumer behavior into our sales and marketing campaigns in order to generate customer loyalty and trust,’ said James Frost, Managing Director.

To read more about Miami Marketing Associates and the services that they provide visit: http://miamimarketingassociates.com/#services.

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James Frost
Miami Marketing Associates
since: 07/2013
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