The automation software is incredible! It does the work of a full time staff person at a fraction of the cost.
Toronto, ON (PRWEB) November 07, 2013
Betterliving hired Mindshark Marketing several years ago to build an optimized web presence and to drive traffic to their business site via SEO. The results were a strong and steady flow of ongoing leads to their business. Recently, the online marketing world has seen major changes especially by Google as they have overhauled their entire search algorithm. Many business sites have seen major losses of traffic and rankings. Not so for Betterliving; the company took the advice of Mindshark Marketing earlier in the year and began an ongoing program of creating high quality content for their website and blog. The result has been increasing traffic despite the major search engine updates. Betterliving provides a Mindshark Marketing review below in regards to the effectiveness of the marketing.
"Our website had been generating a good amount of ongoing leads", says the owner of Betterliving. "Over the last several months we noticed that several of our competitors disappeared from the first few pages, while our site continued to gain rankings and traffic."
The content created by Mindshark was authoritative content about health product and services, optimized and posted in a way that is Google Panda compliant. The result has been strong increases in leads for the company.
"In addition to the content, we implemented a marketing automation software based on Mindshark's recommendation. The automation software is incredible! It does the work of a full time staff person at a fraction of the cost."
Mindshark's automation platform automatically sends out emails on an interval basis to the prospects who have visited Betterliving's site. If the visitor shows interest in particular products they then start to receive targetted information about those specific products. This increases their chances of actually purchasing something from the company.
Betterliving is planning to implement Social Marketing next. Mindshark will be implementing this for their marketing as well.
For further information on how you can leverage effective inbound marketing for your business, get in touch with Mindshark here today.
About Mindshark Marketing
Mindshark Marketing is a leading global online marketing firm assisting thousands of companies of all sizes to maximize their marketing campaigns through the use of digital strategies. The agency, a Google Certified Partner, is Rated #1 SEO Company in North America, and holds an A rating with the Better Business Bureau. The agency also provides wholesale digital marketing services to other Digital Agencies as a backend supplier. With offices in Toronto, New York, Delhi, Sydney and Manila, the company services its clients with high efficiency. Mindshark reviews span all industries and geographies. Direct and indirect clients include Rogers, Netapp, Acrodex, Bell, & Porsche.