Growing Emphasis on Health Maintenance Drives Demand for Sports & Fitness Nutrition Supplements, According to a New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Sports and Fitness Nutrition Supplements. The global market for Sports & Fitness Nutrition Supplements is projected to reach US$8.8 billion by 2020, driven by the growing emphasis on health maintenance, and rising consumption of dietary supplements.

Sports and Fitness Nutrition Supplements: A Global Strategic Business Report

Follow us on LinkedIn – The global market for fitness nutrition supplements is witnessing growth supported by a large affluent base of aging baby boomers, increased involvement in various sports and fitness activities and growing consumer propensity to spend on nutrition supplements. The trend towards preventive healthcare is helping spur consumption of sports and fitness nutrition supplements among the high-risk population, such as the elderly. Preventive intake of dietary supplements at recommended levels has been shown to reduce the occurrence of diseases such as coronary heart diseases, diabetes, hypertension, age related eye diseases, and osteoporosis, among others. In the coming years, demand is expected to grow strongly for nutrition supplements that offer health, therapeutic, disease fighting, and healing benefits, in addition to providing energy, and stamina.

Focus on leading active lifestyles is resulting in increased participation in sports and fitness activities, thus benefiting consumption of sports and fitness nutrition products. Growing participation in aerobics, cycling, swimming, badminton, and increased enrollment in gyms and sports clubs, are factors spurring growth in the market. The retail scenario is also changing with sports and fitness nutrition products now being made available in mainstream mass market outlets such as supermarkets and convenience stores. Though, majority of sales are through retail stores, the Internet is rapidly emerging as a lucrative channel for distribution and sales. Women form the major consumer group for dietary supplements, given their higher genetic predisposition to certain diseases.

Product innovation represents an important trend, with manufacturers focusing on the development of novel formulations with natural ingredients. Sales of premium brands and products are receiving a major boost, encouraged by the growing consumer preference for natural and herbal supplements. Supplements featuring potent herbs and spices, specifically those used in Chinese traditional medicine and Ayurveda, are poised to witness strong growth over the short-to-medium term period.

As stated by the new market research report on Sports and Fitness Nutrition Supplements, the United States represents the largest market worldwide. Growth in the country is supported by aging baby boomers, increase in gym and health club memberships, and wide availability and easy access to sports and fitness nutrition products at fitness clubs, pharmacies, health food stores, and supermarkets. Asia-Pacific ranks as the fastest growing market with a CAGR of about 12.5% over the analysis period. Growth in the region is led by government focus on the development of infrastructure for nutrient supplementation among the growing population and increased healthcare spending by the expanding base of affluent middle class population.

Major players covered in the report include Abbott Laboratories Inc., Champion Nutrition Inc., Clif Bar & Company, The Coca-Cola Co., Dymatize Enterprises Inc., Glanbia Plc., Optimum Nutrition Inc., GlaxoSmithKline Plc, GNC Holdings Inc., Herbalife International Inc., NBTY Inc., The Balance Bar Company, Nestlé SA, Otsuka Pharmaceutical Co. Ltd., PepsiCo Inc., Red Bull GmbH, and Yakult Honsha Co. Ltd., among others.

The research report titled "Sports and Fitness Nutrition Supplements: A Global Strategic Business Report" announced by Global Industry Analysts, Inc., provides a comprehensive review of industry segments, trends, growth drivers, restraints, market share, size and demand projections and forecasts. Major geographic regions covered include the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, and Rest of Europe), Asia Pacific, Latin America and Rest of World. Product segments analyzed include Amino Acids/Derivatives, Herbal Products, Vitamins/Minerals, and Other Sports and Fitness Nutrition Supplements. The report also offers coverage on mergers, acquisitions, product launches and other strategic industry activities of major global and regional players.

For more details about this comprehensive market research report, please click here

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes 1500+ full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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