Access Development to Address the Challenges of Mobile Payment Adoption at Money2020
Las Vegas, NV (PRWEB) October 02, 2013 -- Customer loyalty and engagement specialists Access Development will be sharing how mobile payment systems can earn adoption from merchants and consumers at Money2020, the leading conference for the emerging payments and financial services industries. Attendees are encouraged to stop by booth #638 during the conference for a free trial of the Access mobile coupon network, as well as a complimentary “mobile wallet.”
Despite more than half of the US population currently carrying smartphones, less than 15% of them have actually completed a mobile payment transaction. At Money2020, Access will show how connecting emerging payment systems with valuable discount content can speed adoption among both consumers and merchants.
“The lack of merchant acceptance and value incentives are major obstacles to mobile wallet adoption as it stands today,” says Kelly Passey, Access Development EVP of business and product development. “Access is in a unique position to help companies add relevant, everyday value as well as thousands of merchant relationships almost instantly.”
Access advises clients to take a step-by-step approach to mobile payment adoption. By first incentivizing consumers to use mobile coupons at the POS, mobile commerce becomes the norm for merchants as well. The company has created the nation’s largest private mobile coupon network, with more than 140,000 merchant locations offering and accepting exclusive deals of up to 50% off.
The 2013 Money2020 conference marks Access’ first as an exhibitor. It takes place October 6-10 at the Aria Resort and Casino in Las Vegas. For more information on Access’ mobile coupon network, please stop by booth #638 or visit http://j.mp/Mobile_Coupons.
About Access Development
For over 25 years, Access Development has helped organizations and affinity groups connect with their customers and build revenue, loyalty and retention through custom rewards and discount programs. The company’s discount network of over 300,000 merchant locations is America’s largest, providing discounts of up to 50% on everyday items to millions of end users. For more information on Access, please visit http://www.accessdevelopment.com or follow us on Twitter and LinkedIn.
Brandon Carter, Access Development Corporation, http://www.accessdevelopment.com/, +1 (801) 656-1460, [email protected]
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