Providing the two language options on the website opens doors to potential clientele while increasing the usability for our current clients, who often feel more comfortable with financial and banking terms in their native Spanish language.
Miami, FL (PRWEB) June 05, 2014
Continental National Bank, the first Cuban-American national bank in the United States, has launched the bank’s rebranded website with more educational resources and money management tools, as well as language options in both Spanish and English.
The website is now offering tools that give clients a better understanding of their accounts as well as online security resources, all the while making the website easier to navigate and more user-friendly. The Financial Calculators help clients get answers to common questions such as “Should I refinance?” or “How much can I afford to borrow?” so that they can feel better prepared before consulting with a Continental National Bank team member. Meanwhile, the Security Center provides users with information on how to bank securely as well as tips on how to prevent online banking fraud.
Adding a new layer to the website, it is now comprehensively bilingual; giving clients the option to use the website in the language they feel most comfortable in.
“Our new website offers resources to our clients so they can best manage their accounts while providing added functionality,” stated Guillermo Diaz-Rousselot, President of Continental National Bank. “Providing the two language options on the website opens doors to potential clientele while increasing the usability for our current clients, who often feel more comfortable with financial and banking terms in their native Spanish language.”
Along with the dual-language option and money management tools, the website includes pages for Personal Banking, Business Banking, Wealth Management and Real Estate Lending. In addition, the Our Community page gives users the opportunity to see how the bank’s commitment to the community impacts Continental National Bank’s activities.
About Continental National Bank:
Continental National Bank is a full-service community bank established in 1974 in Miami as the first Cuban-American-chartered national bank in the United States, serving its customers for 40 years. With seven branches conveniently located throughout Miami-Dade County and with more than $350 million in assets, Continental National Bank was awarded the five-star “superior” rating by BauerFinancial and also has been rated “Outstanding” in their Community Reinvestment Act evaluation by their regulatory agency. The bank offers a full range of financial products and services for retail, business and institutional clients. Continental National Bank was named one of the top 25 SBA lenders by the South Florida Business Journal.