(PRWEB) February 27, 2014
Monster Energy congratulates the Monster Eight on their phenomenal performance in Russia, and domination of the medal count across snowboard and ski disciplines.
In an unprecedented show of force, Monster Energy sponsored athletes took gold in all snowboard freestyle disciplines for both men and women.
In Men’s Snowboard Slopestyle Sage Kotsenburg, Park City, Utah, not only stole the show with his groundbreaking never performed backside 1620 Japan Air, a version of his “Holy Crail” maneuver, but was also the first athlete to claim a medal at the event.
“It still feels so surreal and crazy,” said Kotsenburg. “I was just stoked to be on the first ever US Slopestyle team and that was cool enough. I wanted to ride my best and hopefully get a medal. I ended up taking gold so that was just icing on the cake.”
In true form, South Lake Tahoe, Calif based Jamie Anderson manhandled the massive jumps and park features owning the gold and solidifying Monster’s dominance of Snowboard Slopestyle.
Monster athletes continued their sweep in the Snowboard Halfpipe event with Iouri Podladtchikov, Zurich, Switzerland, taking gold in a highly contested final where he pulled his signature YOLO flip (you only live once) cab double 1440 against Monster teammate and snowboard prodigy Ayumu Hirano, Murakami, Niigata, Japan, who at just age 15, took a close silver.
In a true golden moment Sun Valley, Idaho sweetheart, Kaitlyn Farrington delivered the performance of a lifetime with an explosive and highly technical run that stole the gold from the defending champion.
“I think I surprised a lot of people because I barely made the US team,” said Farrington. “And to walk away with the gold medal has been incredible." She continued, “To bring home gold makes me feel like all my hard work that I’ve put in over the years has paid off.”
The highly anticipated inaugural Men’s Ski Halfpipe finals broadcast yet another dual-medal performance for Monster with perennial favorite David Wise of Reno, Nevada skiing up to the lofty expectations, ultimately making him the first-ever gold medalist in Men’s Ski Halfpipe.
"I’m so grateful to have been a part of the team, and I can honestly say freeskiing has made me who I am,” said Wise. "I am very proud to have been representing the sport and to be the first gold medalist is the most insane thing I can ever imagine."
Aime, France native, Kevin Rolland’s huge airs and intensity propelled him into bronze, despite the less than ideal weather conditions.
“The conditions were crazy, really hard,” explained Rolland. “Raining. Snowing. I think it’s really helpful to have experience. You have to adapt. That’s what makes the difference.”
In her first season back from a serious knee injury, Devin Logan of West Dover, Vermont, rose to the occasion and made history while blazing through the course and earning a silver medal in the first-ever Women’s Ski Slopestyle event.
“I made history; I’m in the history books as its first silver medalist,” Logan succinctly put. “It’s a dream come true."
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About Monster Beverage Corporation:
Based in Corona, California, Monster Beverage Corporation is the leading marketer and distributor of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Beverage Corporation supports the scene and sport. Whether motocross, off-road, NASCAR, BMX, surf, snowboard, ski, skateboard, or the rock and roll lifestyle, Monster is a brand that believes in authenticity and the core of what its sports, athletes and musicians represent. More than a drink, it’s the way of life lived by athletes, sports, bands, believers and fans. See more about Monster Beverage Corporation including all of its drinks at http://www.monsterenergy.com.