Shake Things Up: MOOYAH Offers Jelly Donut Milkshake for Limited Time

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Better burger chain combines two American favorites for a delicious summertime treat

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Are you ready for this jelly? For a limited time you can get a Jelly Donut Milkshake from MOOYAH Burgers, Fries & Shakes. The fast-casual, “better burger” chain will offer their new milkshake flavor from June 29th to August 30th at participating locations.

“I can’t think of two more beloved treats than a jelly donut and a milkshake, but putting the two together? That’s a winning combination,” said Michael Mabry, chief operating officer of MOOYAH Burgers, Fries & Shakes and self-proclaimed jelly donut enthusiast. “As a brand, MOOYAH is always looking to add exciting and flavorful menu options for our customers and we’re sure this shake will be a big hit.”

After testing nine fun flavors at the MOOYAH R&D lab, the decision was unanimous and the Jelly Donut Milkshake prevailed. The shake is made with MONIN wildberry syrup, ice cream, and Richs donut holes blended to creamy perfection. MOOYAH Burgers, Fries & Shakes is sure that this new offering will really shake up their menu, and at the same price as a regular Little MOO or Big MOO shake, this treat is indulgent in taste but not in price.

“The Jelly Donut Shake is all about showing the fun personality of MOOYAH,” said Natalie Anderson Liu, MOOYAH Burgers, Fries & Shakes Director of Marketing. “It’s a crazy, yet delicious flavor that should garner smiles and plenty of curiosity. While it’s definitely a non-traditional flavor, we know our Guests will love it when they try it. We love that no one else is doing this and it's a surprising flavor in shake form.”

Don’t get jelly if the limited-time milkshake isn’t available at your neighborhood MOOYAH. But, check with your local MOOYAH to see if they’ll be carrying this exciting new shake flavor.

Love your MOOYAH Jelly Donut Milkshake? Use the hashtag #donutbejelly on Facebook, Twitter and Instagram to tell us!

At MOOYAH, Guests have the advantage of choosing from a variety of bun options, such as baked in-house artisan white or multigrain wheat buns and hand-crafted lettuce buns to accompany the never-frozen 100 percent American beef patty, all-natural Jennie-O turkey patty or the mouthwatering black bean veggie patty. Each gourmet burger can be customized with five cheese options, applewood smoked bacon, sliced avocado, along with nine free veggie toppings and 11 free sauces.

MOOYAH French fries come together in a six-step process that takes a total of 24 hours to completely prepare. A delightful combination of constant attention and a little magic help transform U.S. #1 Idaho potatoes into perfect, crisp-on-the-outside and fluffy-on-the-inside fries. Guests also have the choice of savory sweet potato fries. Never one to forget dessert, MOOYAH offers real ice cream shakes, allowing Guests to choose from 10 flavors ranging from vanilla to Hershey’s chocolate to Reese’s to strawberry banana and more.

In 2015, MOOYAH is on pace to open 30 new locations and reach the milestone of 100 before the close of the year. The booming better burger brand is set to enter several new states in 2015, with the first MOOYAH restaurants in Indiana, Ohio, New York, Massachusetts, and Florida scheduled to open this year. Additionally, the brand will increase their established presence in states including California, Texas, Illinois, and Louisiana, with five more scheduled openings in New Jersey alone. The brand continues to spread the unique MOOYAH experience beyond domestic borders too. MOOYAH will open their first restaurant in Qatar in 2015, marking the 7th country MOOYAH has entered outside the U.S.

For more information on the growing brand, connect with MOOYAH on Facebook at the MOOYAH Burgers & Fries Fan page or follow MOOYAH on Twitter @MOOYAHBurger.

For franchising opportunities, please visit http://www.mooyahfranchise.com/ .

ABOUT MOOYAH BURGERS, FRIES & SHAKES
MOOYAH Burgers, Fries & Shakes is a fast-casual, “better burger” concept offering mouthwatering made-to-order burgers, French fries hand cut from Idaho potatoes, and real ice cream shakes. Founded in 2007, the Plano, Texas-based company serves fresh, lean American beef, all-natural Jennie-O® turkey burgers, black bean veggie burgers, buns baked in house daily, real cheeses and toppings made from garden-fresh veggies. While many Guests dine in-restaurant, MOOYAH also offers online ordering and carry out for Guests on the go. In 2014, MOOYAH was named in Entrepreneur Magazine’s list of the top 500 franchise brands. Since taking the No. 1 spot on Fast Casual magazine’s annual Top 100 Movers & Shakers in 2009, the brand has ranked in the top 50 every year since. MOOYAH also landed on the list of the Top 10 Fast Casual Growth Chains by Technomic, Inc. In 2013, the brand was ranked 1st overall in Restaurant Business’s Future 50 list. For more information on MOOYAH, its menu or franchising opportunities, please visit http://www.MOOYAH.com. Connect with the brand on http://www.facebook.com/MOOYAH and follow on Twitter @MOOYAHburger.

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Lauren Boukas
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