Focus on Preventive Healthcare Drives the Global Herbal Supplements & Remedies Market, According to a New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Herbal Supplements and Remedies. The global Herbal Supplements and Remedies market is projected to reach US$115 billion by 2020, driven by the growing adoption of preventive care as a safe and effective strategy to improve health and well-being.

Herbal Supplements and Remedies: A Global Strategic Business Report

Follow us on LinkedIn – The global herbal supplements market is forecast to witness growth, supported by the rising wave of healthcare awareness among consumers. Increasing global exposure to health and beauty trends is resulting in the strong demand for natural and herbal products. With scientific studies validating the power of herbal and botanical extracts in positively influencing neurocognitive and hormone function, organic herbal medicines are growing in popularity as a safe, low-cost treatment alternative for hormone replacement therapy and neurological therapy for mental, emotional, and behavioral disturbances. Herbalism is therefore a growing healthcare trend and poised to benefit are herbal supplements that help enhance immunity, cognitive functioning, boost energy levels and fitness, and reduce stress.

The rising incidence of cardiovascular diseases, diabetes, high cholesterol, cancer and other debilitating chronic illnesses, and the high cost of healthcare are encouraging consumer adoption of preventive healthcare therapeutics, such as herbal supplements and remedies. Aging population, falling household incomes and reduced insurance coverage are exerting pressure on the need to curtail medical expenses, thus benefiting sales of affordable herbal supplements. Backed by scientific evidence, therapeutics derived from herbs, such as ginseng, aloe vera, St.John’s wort, and gingko are witnessing strong growth. Manufacturers are focusing on the development of herbal supplements for women, given that women have unique needs related to reproductive health. Changing attitudes, lifestyles and interests of women are generating significant interest in natural herbal remedies, supplements and liquid extracts. Alternative measures for weight control, effective handling of pre and post menstrual conditions, menopause symptoms and preventive measures against osteoporosis, anemia, and cancer, are spurring opportunities for herbal supplements. The growing number of self-medicating consumers also bodes well for market growth. Strong penetration and ubiquity of the Internet, online retail stores, video streaming websites, and social media platforms are emerging as dynamic channels for advertising, marketing, and distributing herbal products.

As stated by the new market research report on Herbal Supplements and Remedies, Europe represents the largest market worldwide. Asia-Pacific is poised to emerge as the fastest growing market with a CAGR of 9% over the analysis period. Growth in the region is supported by cultural affinity to herbalism and strong consumer confidence in the efficacy and safety of herbal ingredients. Backyard Herbalism in countries such as China and India provides a fertile environment for the growth of modern herbalism in the region. China is emerging as one of the largest suppliers of herbal supplements to the United States and West European markets. Multi-herbs constitute the largest as well as the fastest growing product market.

Major players covered in the report include Arizona Natural Products, Arkopharma SA, Bio-Botanica Inc., Blackmores Ltd., DSM Nutritional Products Ltd., Himalaya Drug Company, Indfrag Ltd., International Vitamin Corp., Natures Aid, Nature’s Answer, Nature's Sunshine Products Inc., NBTY Inc., Nutraceutical Corporation, Pharma Nord APS, Pharmavite LLC, Potters Herbal Medicines, Ricola AG, and TwinLab Corporation, among others.

The research report titled “Herbal Supplements and Remedies: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of trends, growth drivers, restraints, market share, size and demand projections and forecasts. Major geographic regions covered include the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, and Rest of Europe), Asia-Pacific (China, India, and Rest of Asia-Pacific), Latin-America (Brazil, and Rest of Latin America) and Rest of World. Key product segments analyzed include Ginkgo Biloba, Garlic, Ginseng, Echinacea, St. John's Wort, Soy, Aloe Vera, Specialty Herbs, Multi-Herbs and Other Herbal Supplements. The report also offers coverage on mergers, acquisitions, product launches, and other strategic industry activities of major global and regional players.

For more details about this comprehensive market research report, please click here

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes 1500+ full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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