TULSA, Okla., May 9, 2019 /PRNewswire-PRWeb/ -- Moore DM Group, a leading provider of performance-driven marketing solutions, announced today that TCM Creative Vice President Mykela Krieg is among the Marketing EDGE 2019 Rising Stars to be honored at the EDGE Awards event on June 3, 2019 in New York. A nonprofit education organization, Marketing EDGE, is committed to educating, developing, growing and employing college students in the field of marketing.
Each Rising Star honoree exemplifies outstanding leadership, innovation, creativity and a commitment to giving back through supporting marketing education. Krieg is recognized for her long-term strategic planning efforts for clients and for the adoption of cutting-edge techniques, including the Moore DM Group Neuro-Fundraising™ Lab, which utilizes cutting-edge biometric neurological equipment to deliver qualitative and quantitative campaign feedback for clients allowing them to increase the effectiveness of their fundraising efforts.
"I consider it an absolute honor to have been selected as one of this year's recipients of the Marketing EDGE Rising Star Award," said Krieg. "I'm passionate about fundraising and the impact our efforts have on the nonprofit organizations we serve. I am excited about the future and the increasing impact we can make through the growth of our Neuro-Fundraising Lab."
TCM Creative President Tracy Trost credits Krieg as an integral party in the pioneering efforts of the Neuro-Fundraising Lab and applauds her work to bring science to the art of fundraising for clients.
"I was so pleased to learn of Mykela's Rising Star Award. It is well deserved," said Trost. "Mykela's work is seldom seen by those outside our offices, but the effects of her work are felt by every one of our clients and the people they serve."
"The Rising Stars Award recognizes the next generation of leaders and game-changers in the marketing sector," said Gretchen Littlefield, CEO of Moore DM Group. "We are proud to have one of our own join this elite group who is disrupting the status quo."
For additional information about Marketing EDGE or the EDGE Awards, visit edgeawards.org.
About TCM Creative:
TCM Creative is an innovative video production company that creates television commercials and custom video content for national nonprofit organizations. With more than 50 years of combined experience in broadcast television and film, the leadership of TCM Creative has developed scientifically-derived key DRTV elements that influence each step of the creative process ensuring content that is compelling and powerful.
About Moore DM Group:
Moore DM Group is a global leader in direct response marketing focused on all facets of the consumer experience. Moore DM Group is comprised of 32 companies with more than 2,000 employees. The organization provides services including strategic consulting, creative development, media planning and buying, research and analytics, production management and product fulfillment, database services and public relations to nonprofit, association, commercial and government clients, and is a key contributor to strengthening these sectors.
SOURCE Moore DM Group
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