Aggressive Growth Expected by New York Client Solutions

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Manhattan-based New York Client Solutions announce plans are being made to handle rapid and aggressive growth in early 2014. The firm reports that enquiries for direct sales and marketing services have increased by 17% over the last 4 weeks.

New York Client Solutions
This has been a phenomenal year for us and the next quarter looks even more promising.

New York Client Solutions report that demand for outsourced sales and marketing services continues to rise. This trend is evident by research from Cloud Computing in a report entitled ‘Worldwide and US Business Process Outsourcing Services 2013 – 2017 Forecast’, which projects the BPO industry to reach $209.4 billion worldwide and $97.3 billion in the US by 2017; growth of 5.7% and 4.3% respectively. The main reasons that businesses choose to outsource to New York Client Solutions are cost reduction, time management, and quality of service according to managing director Colin Moore. “The advantage of outsourcing sales and marketing functions to a company like New York Client Solutions is fact that we are a specialized outfit, so clients know that they are getting an expert service. They can direct their efforts towards their core business functions, saving the time and cost involved with training an in-house sales department,” says Colin Moore, MD of New York Client Solutions.

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New York Client Solutions expects the domestic outsourcing market to grow in 2014 as the costs associated with offshoring in emerging markets begin to rise. BPO service provider Datamark Inc. outlines in ‘Five Business Process Outsourcing Trends for 2014’ that the US is already as cost-effective as Mexico for outsourcing BPO, and by 2015 the US will have reached cost parity with China. “Our marketing and sales strategies are centred on the personal experience with the consumer, and as such we mostly work with locally-based representatives and suppliers due to their in-depth understanding of the local market,” says Colin Moore, MD of New York Client Solutions.

New York Client Solutions backs Datamark’s forecast that 2014 will see a shift towards outcome-based pricing, which the firm has been implementing from day one. Managing director Colin Moore predicts that this shift will be aided by the findings of the 2013 Fournaise Marketing Group’s Global Marketing Effectiveness Program, in which marketers were criticized by 78% of CEOs as not providing a return on investment. “One of our strongest selling points has been our results-based pricing model, as clients only pay on delivery of new customers. This ensures we hold ourselves accountable to the targets we set, and that the client receives value for money,” says New York Client Solutions’ Colin Moore.

As 2013 draws to a close, New York Client Solutions reflects on a successful year and looks forward to rapid growth in the coming year. “This has been a phenomenal year for us and the next quarter looks even more promising,” states Colin Moore, MD of New York Client Solutions.

New York Client Solutions is an outsourced firm specializing in direct marketing, sales and promotions.


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Colin Moore
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