New Book "Beyond the Fitting Room" is Author John Matarazzo's Personal and Professional Memoirs Documenting Decades of Experience in Fashion and Retail
Recent release "Beyond the Fitting Room" from Page Publishing author John Matarazzo captures the ins-and-outs of the ever-changing world of retail, and explores the adaptability required to survive in the industry for over fifty years.
BASKING RIDGE, N.J., May 15, 2019 /PRNewswire-PRWeb/ -- John Matarazzo, a founding member of JALM—a multipurpose company dealing with retail sales, women's fashion and accessories, home furnishings, ladies' shoes, a full-service beauty day spa, and more—has completed his new book "Beyond the Fitting Room": a peak behind the changing curtain into the glamorous, and sometimes not so glamorous, lifestyle of a business owner and operator in the world of fashion, retail, and the lifestyle that came along with it in the chic region of Short Hills, New Jersey.
"So much happened during the 1960s, 70s, and 80s to reshape the retail picture of the future," John Matarazzo said of the time period about which he wrote in this book. "With the lore of fashion and the excitement around it, my unusual fashion boutique emerged in Millburn Short Hills, New Jersey. Ten years later, my partners left the business, and I was the sole owner and operator of JALM. My business grew its operations, just as the town developed a certain sophisticated reputation of its own."
Published by New York City-based Page Publishing, John Matarazzo's memoir of hard work and elegance ranges personal ups and downs, and features some of the most well-known names of their time in proximity to his business.
"There were many chic restaurants in the area, some of which do not exist today. The Paper Mill Playhouse that is still thriving, was where many actors and actresses performed," John Matarazzo reminisces. "Whether it was Kathryn Hepburn, Bernadette Peters, Carol Channing, Lana Turner, Ann Miller, Christine Ebersole, and so many more of legend, our small town thrived with glitz and glamour, and my store was at the very heart of it all."
Those who wish to relive the glory days of high fashion, or anyone curious to learn about a different era of marketing and running a business, can purchase "Beyond the Fitting Room" at bookstores everywhere, or online at the Apple iTunes store, Amazon, Google Play or Barnes and Noble.
For additional information or media inquiries, contact Page Publishing at 866-315-2708.
About Page Publishing:
Page Publishing is a traditional New York based full-service publishing house that handles all of the intricacies involved in publishing its authors' books, including distribution in the world's largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create - not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes and the like. Its roster of authors can leave behind these tedious, complex and time-consuming issues, and focus on their passion: writing and creating. Learn more at http://www.pagepublishing.com.
SOURCE Page Publishing, Inc.
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