New Dorp Merchants Group Presents: A Stroll Down Memory Lane

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Free Event Takes Place on June 25th and Features Live Music, Art, the Island’s First Scavenger Hunt, and the Launch of New Dorp Merchants Group Bucks

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This Stroll Down Memory Lane will cement New Dorp as a shopping destination for borough residents.

The Staten Island Economic Development Corporation (SIEDC), The Richmond County Savings Foundation (RCSF), Councilman Steven Matteo and the New Dorp Merchants Group (NDMG) have announced the final event to culminate the three month long Spring Series of Events taking place on New Dorp Lane & New Dorp Plaza. A Stroll Down Memory Lane will take place on Thursday, June 25th from 5pm-9pm and will feature live musical performances of the Golden Oldies, arts on the lane, which will include 20 local artists capturing scenes from the Lane, and an interactive scavenger hunt. The event is free to the community.        

“We’re looking forward to this event because it appeals to multiple audiences and will bring them to New Dorp Lane,” said Anthony Rapacciuolo of PRcision, the event’s coordinator. “It’s also exciting that we will be launching a new promotion called New Dorp Merchants Bucks which will be given to 20 artists that participate as well as the first 50 people who register for the scavenger hunt.”

New Dorp Merchants Bucks are custom Visa prepaid gift cards which can be redeemed at any business located on New Dorp Lane or Plaza. The first 20 artists who register to participate in the Art on the Lane program will receive a card in the amount of $25, and the first 50 people who register to participate in the scavenger hunt will receive a card valued at $10. Online registration is currently open to the public by visiting    

‘A Stroll Down Memory Lane’ combine’s a variety of elements from previous successful events and will be used to showcase the past and future of New Dorp. “The history of New Dorp will be on full display as we recreate the district’s bustling past, while also giving a glimpse into the positive direction the neighborhood is heading.” said Daniel Clark, the SIEDC’s Project Manager for New Dorp.

“There’s something for everyone to enjoy at this event,” said Maria Esposito or Norman Heil Insurance and President of the New Dorp Lane Merchant’s Group. “Come and listen to the live music, watch artists paint, or have some fun in the scavenger hunt; the choice is yours.”

"The first two events of our Spring Series in New Dorp helped Staten Islanders rediscover the shops and restaurants in the area,” said Councilman Steven Matteo. “This 'Stroll Down Memory Lane' will cement New Dorp as a shopping destination for borough residents, and I look forward to this event and encourage everyone to stop by to enjoy the a beautiful summer stroll on the Lane and Plaza."

The free event will run from 5-9PM up and down New Dorp Lane and Plaza with musicians located at various locations. Those interested in participating in Art on the Lane or the Scavenger Hunt must register online at for full details and rules. For more information please contact Anthony Rapacciuolo of PRcision at (718) 490-5023 or ajr(at)prcision(dot)com.

About The New Dorp Merchants Group:
The New Dorp Merchants Group was founded in 2014 by Councilman Steven Matteo, SIEDC, and the Richmond County Savings Foundation. The Group is aimed at organizing the business community throughout the New Dorp commercial corridor and providing additional services in order to enhance the economic vitality of the area.

The Merchants Group steering committee, led by Maria Esposito of Norman Heil Insurance, has been hard at work strengthening the business community through beautification, sanitation, collective marketing, and events. The Group recently released a Shopper’s Guide featuring helpful information about the numerous businesses in the area and can be picked up in shops throughout New Dorp Lane. It is also available on Facebook ( and the New Dorp Merchants Group website (

For more information about the New Dorp Merchants Group, please visit

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Anthony Rapacciuolo
PRcision LLC
+1 (718) 490-5023
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New Dorp Merchants Group
since: 04/2014
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