(PRWEB) November 10, 2016
Luxury Society has today announced the launch of its new website, aimed at “Shaping the Future of Luxury.” The new platform represents the latest evolution of Luxury Society, the preferred online destination of luxury brand executives when it comes to embracing digital and the impact of technology on the luxury industry. Created by parent company Digital Luxury Group, the goal in rebuilding the site was to create a new and improved experience aimed at giving Luxury Society’s 33,000+ members and readers a rich experience across the entire site and no matter the device.
The first phase of the new platform’s launch is now live, with further enhancements rolling out in the coming months. Luxury Society’s Publisher and Digital Luxury Group CEO, David Sadigh, says of the relaunch, “The site redesign is already appealing to our luxury industry readers who seek quality insights, interviews with top leaders, and learnings that they can immediately share with their teams and apply to their businesses. The goal was to do that with a mobile first approach.”
Luxury Society’s Technology Lead, Marc-Olivier Peyer, shared a glimpse at the future roadmap for the platform which includes the launch of a Chinese language version, alongside a dedicated WeChat account. Data partners providing exclusive data for Luxury Society include Baidu and simplyBrand, with others such as the WorldWatchReport, set to be added in the next months.
Leaders featured on Luxury Society include:
Wilhelm Schmid, CEO, A. Lange & Söhne
Philippe Léopold-Metzger, CEO, Piaget
Mike Flewitt, CEO, McLaren Automotive
Geoffroy De La Bourdonnaye, CEO, Chloé
Caroline Scheufele, Co-President, Chopard
François-Henri Pinault, CEO, Kering (formerly PPR)
Jean-Claude Biver, LVMH Head of Watch Division and CEO of TAG Heuer
Sascha Moeri, CEO, Carl F. Bucherer
Brands recently featured on Luxury Society include:
Aston Martin, Belmond Hotel, Bentley, Bulgari, Carl F. Bucherer, Coach, Dior, Estée Lauder, Etihad, Airways, Grey Goose, Gucci, Hugo Boss, John Lobb, Loewe, Michael Kors, Rémy Martin, Victoria Beckham, Zenith, and many more.
About Luxury Society:
Luxury Society, published by Digital Luxury Group, is the preferred online destination of luxury brand executives when it comes to embracing digital and the impact of technology on the luxury industry. With over 33,000 members across 150 countries, Luxury Society brings together unique insights, leader interviews, and digital learnings from a curation of respected industry insiders. Luxury Society organizes events and conferences around the world, including the upcoming Luxury Society Keynote taking place in Shanghai on November 25, 2016.
About Digital Luxury Group:
Digital Luxury Group (DLG) is the digital partner of forward-thinking luxury brands. With main offices in Geneva and Shanghai, DLG specializes in digital marketing services, working for brands such as Atelier Swarovski, Alexandre de Paris, Baume & Mercier, Blue Nile, Carl F. Bucherer, Christian Louboutin, De Beers, Dior, Fendi, Four Seasons Hotels & Resorts, IMD Business School, Kempinski, Landmark, Leica, MCM, Montblanc, Vacheron Constantin, Zenith, and others.