Oneida Ltd. and Schonwald Partnership Introduce New Dinnerware Patterns to the U.S. Foodservice Market

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Oneida Foodservice adds two new lines of Schonwald fine dinnerware to their US assortment. These collections, Wellcome and Avanti Gusto, provide new shapes in high quality porcelain to fine dining establishments.

Avanti Gusto by Schonwald

Avanti Gusto by Schonwald

We are incredibly proud to maintain a strong partnership with Schönwald. They are an iconic leader in our industry when it comes to product design and quality, commented Marguerite Deutsch, EveryWare’s Director of Marketing.

Oneida Ltd. Foodservice and Schönwald will celebrate their 30-year partnership in 2014 with new dinnerware collections, Avanti Gusto and Wellcome.

The WellCome collection is a Red Dot Design Award winner. The name is synonymous with the design because WellCome represents homage to hospitality, inspired by nature. “WellCome is pure temptation, warm, strokeable and affectionate,” says star designer, Carsten Gollnick. “The pieces entice one into holding them.” The smooth, asymmetrical lines reflect the regularity of the irregular. WellCome bestows a new, natural shape on the art of welcoming guests and creating an atmosphere of easeful well being for them.

The Avanti Gusto line boasts a broad assortment of pieces in a beautiful classic shape. Many items provide a much needed answer to the latest dining trends in various culinary concepts, be it modern country house cuisine, smart brasserie or down-to-earth tavern: New deep flat plates with broad rims, tall and short cups, oval gourmet platters, a tray, a salad bowl and dip dishes provide generous stages for creative presentations.

“We are incredibly proud to maintain a strong partnership with Schönwald. They are an iconic leader in our industry when it comes to product design and quality. Stocking a wider variety of Schönwald’s collections here in the US not only strengthens our loyal partnership, it also meets the rising demand for their products among our domestic customers,” commented Marguerite Deutsch, EveryWare’s Director of Marketing.

Schönwald sets the standard for luxury in dinnerware. With European craftsmanship dating back to more than 125 years, this dinnerware delivers the finest restaurant quality porcelain in the world. Schönwald is the epitome of superior design, exceptional quality and outstanding service.

About EveryWare Global Inc.
EveryWare is one of the world’s largest designers and sellers of tabletop and food preparation products for the consumer and foodservice markets. It is also the largest supplier of dinnerware to the foodservice industry in North America. The company operates in the United States, Canada, Mexico, Latin America, Europe and Asia. EveryWare’s global platform allows the company to market and distribute its total tabletop solution of products including flatware, dinnerware, crystal stemware, glassware, serveware, cutlery, buffetware, candle glass, floral glass, spirit bottles, kitchen tools and gadgets and kitchen accessories. Driven by devotion to design, EveryWare is a leading global marketer of trusted brands in dining and food preparation and is recognized for providing quality tabletop and kitchen solutions. EveryWare’s brand portfolio includes two iconic US brands Anchor Hocking and Oneida, along with Sant Andrea, Viners, Buffalo, Delco, Fire King, George Wilkinson, Mermaid, and Long Life. Visit,, and Follow us on Twitter, like us on Facebook and subscribe to the Oneida channel on YouTube.

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Amy Gebhardt
Oneida Ltd.
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