Launches New Site Design and Functionality to Cater to the Contemporary Shopper

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Premier coupon website redesign highlights browse-ability and customization, making finding deals easier than ever.

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With the holiday shopping season rapidly approaching, and a crowded network of online retail websites bidding for the attention of shoppers, it’s easy to see how a consumer can become overwhelmed.

However,, the premier website for shopping and saving, is making purposeful strides to ensure that online navigation is simple and stress-free for its users through the launch of its revamped website.

“Our new website is designed to highlight all of the features that differentiate from other websites; most significantly, our focus on delivering quality over quantity,” President and Chief Savings Officer of Jackie Warrick said. “No one wants to sift through pages of deals just to find one coupon that they’ll actually use and then learn that it’s expired. That’s why we strive to make our customer experience as user-friendly and customizable as possible. With a clean and modern appearance, organizes deals so consumers can quickly find what they are looking for.”

In addition to a new layout with color-coded categories for easy browsing, the website also offers a new feature called MyCabin, a personalized profile option that enables shoppers to customize their shopping experience. Users can sign up for a free MyCabin account, follow specific brands, stores or categories and create a personal—and private—storage place for all their deals.

“Today’s shoppers have enough promotional e-mails flooding their inboxes,” Warrick said. “MyCabin was developed to sort through our customers’ preferences and deliver relevant deals in a single spot.”

MyCabin is not the only highlight of the new website.’s team of editors will also rank and hand-select the best offers from the top stores, spotlighting these deals as “Staff Picks.” Additionally, on Nov. 1, 2013, the brand will launch a series of featured Collections based on shopping personas that will showcase curated deals. These Collections include The Fashionista, The Adventurer, The Homeowner and more. has already established itself as a trustworthy source for the best deals that are guaranteed to work, with coupons that are tested and verified every three days. The new website updates will add to the brand’s existing reputation for providing an easy and effective deal-shopping experience.

“We are so confident that our coupons will work—every time—that we guarantee them!” said Warrick. “If a user finds an invalid code, we’ll treat them to dinner.”
Founded in 2003, has become one of the most trusted one-stop-shops for coupons of every variety. With the average user saving about $20 per transaction, and with more shoppers turning to as their primary deal-finding website, the brand’s future is looking especially bright.

“There are plenty of websites trying to offer the most deals. But, with our website makeover and enhanced user-experience, we can solidify as the top destination to find the best shopping deals,” Warrick said. “This is not just a re-design of our website—it’s a re-design of how we help our customers shop and save money.”

ABOUT COUPONCABIN.COM offers the broadest selection of high-quality, guaranteed-to-work coupons on the web. Users who report an invalid code receive a ‪‬‬ gift certificate. ‬With ‬more than 10 years of providing customers with the best online coupon codes, printable in-store coupons, grocery coupons, local deals, free samples and more, is the ultimate one-stop-shop for coupons of every variety. Shoppers have saved more than $1 billion since CouponCabin’s foundation in 2003, and the average user saves about $20 per transaction. With customized email newsletters, mobile apps for iPhone, Android and iPad, downloadable browser savings alerts and exclusive coupons, along with the newly launched MyCabin, where users tailor their shopping experience by creating their own account and choosing to follow specific stores, brands and categories, shoppers will never miss out on a great deal with

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Greg Avdoian
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