Orange County Business Owner Releases New Book On Business Help, Self-Help

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Ron Zayas, cofounder of the Orange County-based 360 Business Group, has added ‘author’ to his list of business and professional achievements with the publication of Lessons From the Len Master (Post Hill Press).

Ron Zayas, cofounder of the Orange County-based 360 Business Group, has added ‘author’ to his list of business and professional achievements with the publication of Lessons From the Len Master (Post Hill Press).

The book, geared toward adults who are in the beginning or middle stages of their business careers, offers insightful and humorous life lessons to promote personal and professional business development.

“As I reflected upon the advice my father gave me and how often I have acted on it in building multiple successful businesses, I realized that anyone seeking to advance in their careers could also benefit from his wisdom,” Zayas said.

In Lessons From the Len Master Ron wraps sage advice from his Cuban father in short, funny stories that anyone can relate to. The book is ideal for CEOs, marketers, salespersons or anyone looking to expand their career options and increase their personal success.

360BC Group, launched by Zayas as 360 Business Consulting in 2004, has evolved into a family of companies serving Fortune 500, startup and civic organizations. The company has created websites and significant technology for major municipalities, counties and state entities, along with some of the largest global businesses and organizations.

Zayas continues to serve as the company’s CEO, while also sharing his entrepreneurial experience through seminars, speaking engagements and business consultations.

“I’ve been delighted by the response to the book thus far, especially from women and minorities who have told me how it has helped them advance in their careers and successfully negotiate for a raise or promotion they have always deserved but never received,” Zayas said.

Lessons From the Len Master is available in bookstores, from Amazon and Barnes & Noble online, or at the author’s website (rzseminars.com).

About Ron Zayas
With more than 25 years experience in starting and managing businesses, Ron brings his humor, unique approach to ethical business practices and hands-on guidance to helping people manage, negotiate, lead and be better. His popular seminars offer a full range of presentations on such topics as increasing sales, effective negotiation, and making franchises more successful.

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Bridget DiRico
360Biz
9499169120 Ext: 400
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