Orckestra Showcasing the Overture Commerce Platform Powering the Evolution of Omni-Channel at IRCE 2014

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Orckestra, a leader in .NET commerce products and solutions, will be at Booth #237 at IRCE Chicago showcasing Overture Commerce, the platform built from the ground up to respond to modern omni-channel commerce constraints and help organizations adapt, perform and innovate in the digital economy.

Orckestra – The Commerce Orchestration Company

Orckestra is the company behind Overture Commerce, a highly flexible, adaptable and cost-effective enterprise .NET commerce platform bringing to market the Commerce OrchestrationTM unique approach.

Overture delivers Commerce Freedom through Commerce Orchestration, the evolution of omni-channel.

Orckestra, a leader in .NET commerce products and solutions, will be showcasing its award-winning commerce platform, Overture, at the IRCE in Chicago from June 10-13, 2014.

“We are very excited to be part of the world’s largest e-commerce event and to demonstrate the unique features of Overture, which was built from the ground up to answer the evolution of omni-channel through true Commerce OrchestrationTM,” shared Louis Fournier, CEO and Co-founder of Orckestra. “There are going to be thousands of retailers on site who need a solution to deal with their omni-channel challenges. And Commerce Orchestration with Overture is the answer. We have had tremendous response at other events so far this year.”

Some of the things visitors at the Orckestra booth can expect to see:

The Orckestra team of specialists will be on hand at booth #237 throughout the entire event to demonstrate all the unique features of Overture and how the platform can implement any business scenario for any market.

Marketers especially will appreciate the sleek and innovative Overture Dashboard that presents a role-based, 360-degree live view of Products, Customers, Orders and Marketing, all easily managed in the back-end through a modern, intuitive user interface.

They will also see how a preview of the Overture Clienteling & Mobile POS Extension, providing In-Store native experiences and unifying online and offline transactions for a seamless customer experience.

For organizations with highly complex business models and catalog structures, the Overture Product Data Management solution offers highly sophisticated yet simple to use multi-brand, multi-regional, multi-lingual and multi-currency capabilities. It serves as a central repository of product information and point of interaction for all actors across the organization and chain for a unified user experience that delivers proven efficiencies.

“Seeing is believing”, proclaimed Vincent Trépanier, Executive Vice-President and Co-founder of Orckestra, “and a quick demo of the Overture platform will show them Commerce Orchestration and the evolution of omni-channel at work. Plus, it’s a highly flexible and scalable platform deployable in the cloud, on-premise or hybrid, so companies can extend their current ecosystem right away to tackle their primary pain points, and further innovate at an agile pace, while protecting their investment with the ability to evolve independent components orchestrated by the platform without much disruption of the overall architecture and business processes. We like to call that 're-platform on the same platform'. It’s a win-win”.

Blending technology, innovation, strategy and creativity, Orckestra represents the new commerce generation of companies offering products, solutions and services that converge on-line with in-store experience. Orckestra is the company behind Overture Commerce, a highly flexible, adaptable and cost-effective enterprise .NET commerce platform that brings to market a unique approach named Commerce OrchestrationTM. It fuels the next-generation commerce solutions geared for global deployments, multiple brands and multiple market scenarios, while providing the very best digital customer experience.


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Florin Filip
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