Overnight Reputation Announces Online Reputation Management Services for Colorado

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Online reputation management firm Overnight Reputation has announced the expansion of their services to include the state of Colorado. The company sees a unique opportunity in the state, as Coloradans frequently rely on Internet-based sources for a number of decisions, including decisions related to the hiring of a prospective employee.

Overnight Reputation

Overnight Reputation

Overnight Reputation has announced that they are making their reputation management services available throughout the state of Colorado. According to data collected by the company, Coloradans rank highly among the most frequent users of social media, and they also routinely get their news and other information from online-based sources. It is these traits that residents of Colorado possess that caused Overnight Reputation to choose to expand to this particular area, effective immediately.

“What we have seen through our research is that a large portion of the Colorado population is heavily reliant upon information they glean from the Internet,” said Brandon Hopkins of Overnight Reputation. “This extends to residents in important hiring positions, so we believe that our services can be extremely valuable to the residents of Colorado.”

The company specializes in mitigating the impact of negative information regarding their clients that may be posted online. As this information is often inaccurate or misleading, it can be very damaging to clients of the company who are seeking employment, or who simply want their record to be clean and accurate.

“Human resource directors routinely conduct background checks on prospective employees,” said Hopkins. “Even though these checks will yield a clean record, that same HR director will use a search engine to find additional information. Whether or not the information is verifiable, many hiring decisions are made based upon inaccurate and misleading information. It is our responsibility to help our clients avoid this unfortunate situation.”

The practice of hiring based upon unverifiable and inaccurate information is difficult to combat for many prospective employees. Since there may be legality issues involved, human resource directors will often cite a different reason for electing not to hire a prospective employee, if they even cite a reason at all. Overnight Reputation is seeking to help their clients remove this scenario from the realm of possibility.

“It is an unfair practice that is often based on falsehoods and inaccuracies,” said Hopkins. “We are looking forward to helping the citizens of Colorado as they seek to positively impact their online presence.”

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Brandon Hopkins
Sunset Reputation
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