Modernism and Mid-Century architecture are defined by the laid back, glamorous California Desert Lifestyle that has been made world famous by celebrities for more than half a century.
Palm Springs, CA (PRWEB) February 10, 2016
Brad Schmett, Broker Associate with Luxury Homes by Keller Williams announced today that the upcoming February 11, 2016 Red Carpet Debut of Modernism Week, followed by 10 days of tours and events recalling the Golden Age of 1950’s Hollywood in Palm Springs will have a huge impact on local luxury real estate as attendees head to the Valley to take part in all the festivities and remain in town to shop for luxury homes.
With a host of new events added this year, along with special events set for the Palm Springs Convention Center: the Double-Decker Bus Tours and the Frey II House Tours, Modernism Week will be a prestigious affair. Local fine arts dealers and international decorative designers will be presenting all design movements of the 20th century for delighted visitors and guests. Palm Springs is home to what is arguably one of the most dazzling collections of Mid-Century modern architecture in the United States.
Schmett recently discussed the relevance of Modernism Week for the valley, “The importance of this annual, signature event cannot be overstated. Without question, Modernism and Mid-Century architecture are defined by the laid back, glamorous California Desert Lifestyle that has been made world famous by celebrities for more than half a century. This year even the Palm Springs International Airport got in on the fun by ‘going retro’ for Modernism Week! We are excitedly looking forward to a very busy and enjoyable 10 day run of fun!”
Modernism Week is a series of events that will benefit scholarships to local students who are pursuing college educations in the fields of architecture and design. Additionally, it will support local and state preservation organizations as they strive to preserve the beauty of Modernist architecture statewide. Events will be held daily throughout February 11-21, 2016 at select locations in Palm Springs. Tickets sell out early!
To find out more about Modernism Week visit modernismweek.com.
To find out more about investing in Palm Springs, CA real estate visit palmspringsrealestateinfo.com.
About Luxury Homes by Keller Williams: Luxury Homes by Keller Williams – Palm Springs, is an exclusive, elite and sophisticated group of real estate consultants raising the bar for service in the upper-tier La Quinta and Palm Springs area residential real estate market.