(PRWEB) October 24, 2013
Alpaca wool is known as the "Real Treasure of the Incas" or "Gold of the Andes" because when the Spanish conquistadors reached Cusco, the capital of their empire, they took the gold and silver but ignored what many say was the largest Inca treasure, the colorful and luxurious looms of this camelid fiber, which is considered today as one of the finest in the world.
And this product can now be appreciated at Peru Fashion Night in Washington DC, to be held in the U.S. capital next November 20th at the Grand Hyatt Hotel and will bring together fashion designers, as well as small and medium alpaca wool producers who will come to the United States directly from Cusco, one of the regions of Peru that has the largest production of this natural fiber.
Besides being resistant, fiber or alpaca wool is very soft and warm, water resistant, and hypoallergenic (since it contains no lanolin), which adds value for infants and those allergic to wool. Alpaca wool retains its new appearance for a long time and doesn’t give a smell like sheep wool. It is seven times warmer and four times stronger than sheep's wool and the feel is similar to cashmere. The alpaca is the only animal that offers a range of natural colors so wide. Alpaca wool can vary in 24 colors, now recognized by the textile industry, among them white, beige, red, brown, gray and black.
The event program, which will be held for four days, from November 19th to 22nd, includes an important business conference and meetings in New York and New Jersey with American textile companies.
The organization behind the event is BIZ USA PERU & AMERICAS sponsored by the Government of Peru, through the Ministry of Trade and Tourism and the Committee on the Promotion of Peru for Exports and Tourism (PROMPERU), and the Embassy of Peru in the United States; as well as the Trade Office of Peru in Washington DC - PROMPERU
It’s a joint effort by private enterprise and the Peruvian government in order to support the strategy "Include to grow", proposed at the United Nations General Assembly by President Ollanta Humala Tasso.
Peru Fashion Night will include a fashion show on Wednesday, November 20th, in which special emphasis will be given to the display of clothes and accessories based on alpaca wool produced in the Cusco region; and Peruvian Pima cotton, the best in the world, dating back to pre-Inca cultures. The First Vice President of the Republic, Marisol Espinoza Cruz, among other Peruvian government officials have been invited to the opening ceremony.
Alpaca wool companies associated with the Cusco Textile Export House (Catex Cusco) - member institution of the National Chamber of Commerce, Production, Tourism and Services, PERUCÁMARAS – come to participate with marked success in the stand "Cusco Textiles" and the catwalk of the XV International Fair PERU MODA 2013- the world class event organized by PromPerú last April at the Jockey Exhibition Center Plaza, and which brought together the best of the Peruvian apparel, footwear and jewelry export offer.
Cusco alpaca wool producers and young fashion designers Varignia García and Grethel Gonzales, will share in the Gala Peru Fashion Night in Washington DC with Itala Testino, renowned Peruvian designer specialized in creations based in baby alpaca, suri alpaca and pima cotton.
Previously, on November 19, the business conference for PERU FASHION NIGHT will take place at the Embassy of Peru in the United States. At the meeting, small and medium entrepreneurs from Cusco all linked to the productive chain of alpaca will enter into contact with American companies interested in buying clothes, supplies and accessories of high quality.
On Thursday 21st, Cusco alpaca producers and designers will participate in prospecting visits in New York City, and then in a meeting with businessmen from the city, linked to the textile and apparel industries. On Friday the 22nd, the Peruvian delegation will travel to the State of New Jersey for a meeting with clothing and accessory retailers, organized with the support of Jersey City authorities.
Companies interested in participating in the event can contact info(at)bizusaperu(dot)com and press(at)bizusaperu(dot)com, or by phone at 201-875-0220.