Silicon Valley Startup Pooki’s Mahi Expands Growth By Launching Black Tea Fusions Collection With Award-Winning Loose Leaf and Pyramid Sachet Teas
San Francisco, CA (PRWEB) January 28, 2014 -- Silicon Valley etailer startup of award-winning teas, brown rock sugar and 100% Hawaiian coffees Pooki’s Mahi announced today it launched the Black Tea Fusions Collection. The goal is to provide high quality, flavorful custom fusion black teas at an affordable price to existing and new customers. Teas in the Black Tea Fusions Collection are distinct in origin, flavor and will transform a classic black tea into a kick-starter elixir.
Pooki’s Mahi introduced the Black Tea Fusions Collection as a pilot program in 2013. Customers provided feedback on taste, smell, packaging, pricing and distribution. Master brewers improved classic black teas (like an Earl Grey) with unique ingredients for a distinctive flavor. Suggestions to improving packaging such as adding instructions that resonated with tea aficionados and new drinkers were implemented.
The newly designed standup pouch packaging for award-winning teas in Pooki’s Mahi’s Black Tea Fusions Collection uses icons for instructions, caffeine level, and total cups brewed per package. Each standup pouch also includes the serving size per 8oz. of water, tea form (loose leaf or pyramid sachet) and ingredients list. Implementing these improvements helps customer make better buying choices.
Teas in Pooki’s Mahi’s Black Tea Collection can be purchased as a subscription and also be part of Pooki’s Mahi’s Customer Referral Program. Customers can earn monetary rewards and save even more by referring friends and colleagues to purchase a tea subscription on Pooki’s Mahi.
1. Pooki’s Mahi’s Lychee Peach Tea is an infused organic black tea with the exotic tropical notes of sweet lychee and intoxicating peach. It has balanced notes of apricot, osmanthus, and ripe pear.
2. Pooki’s Mahi’s Passion Fruit Jasmine Tea has highlights of hibiscus. Jasmine blossoms soften and refresh while black tea, green tea and passion fruit essence play in a garden of quenching delight.
3. Pooki’s Mahi’s Earl Grey Tea is a blend of black teas hand picked from select gardens in Sri Lanka. The dark full leaf with prized tiny silver tips are blended with aromatic bergamot oil to create a refined tart orange bouquet and creamy vanilla finish.
4. Pooki’s Mahi’s Earl Grey Crème Tea is an organic high grown estate black tea. The aromatic bergamot adds amazing refined citrus notes to this full leaf with prized tiny silver tips, giving this extraordinarily rich black tea its refreshing creamy French vanilla finish.
Pooki’s Mahi Black Tea Fusions Collection will be reviewed and updated a few times a year to reflect customer requests.
Since the official launch in 2013 with a new ecommerce site Pooki’s Mahi’s products have been featured at red carpet events such as the Celebrity Gift Suites, endorsed by celebrities and athletes and in several TV shows; the latest, "Boys Before Friends," airs on Viki.com on Thursdays. Pooki’s Mahi’s products continue to delight customers. The latest are brown rock sugars that earned the #2 and #7 spots in Amazon’s Most Gifted Products and #3 in the Brown Sugar category. Amazon’s ratings are based on sales, product requests and customer feedback.
"Out of this world teas! Quality you can taste and enjoy! We ordered Pooki’s Mahi’s Lychee Peach tea (2oz.), Passion Fruit Jasmine (2oz.), and Earl Grey Crème (2oz.) – all award-winning teas. Was very surprised at how quickly my tea came in and how well it was packed. The Lychee Peach tea itself comes with a metal canister similar to the ones you purchase from Teavana but this one is free with the tea! Pooki’s Mahi offered this tea initially in the tins as part of the pilot program. The Passion Fruit Jasmine and Earl Grey Crème teas came in a green standup re-usable zip lock standup pouch. For the Lychee Peach tea since it came in the tin, I provided Pooki’s Mahi feedback to add brewing instructions and an opportunity to purchase the tins on its own. I decided to brew for 3 minutes and I used 1 teaspoon per cup. The tea leaves didn’t open and expand like how I thought they would so I was worried I had done something wrong. However the result was a nice smooth fruity tea," said Chris and Lila, repeat Pooki's Mahi's customers. They excitedly continued, "Pooki’s Mahi incorporated our feedback. The new green standup pouch packaging pops has instructions on how to brew the tea and includes the ingredients list. I am very impressed and I plan to buy more tea from this company."
About Pooki's Mahi:
Pooki’s Mahi is an ecommerce store bringing exotic Hawaiian coffees, award-winning teas, sweeteners, gourmet salts and macadamia nuts to you at reasonable prices. Pooki’s Mahi products has been featured at Red Carpet events in the entertainment industry and will be in several TV shows. Pooki’s Mahi started with exotic coffees rated 95+ by Coffee Review from the world’s champion roasters and baristas and teas rated 90+ points by World Tea Ratings from the world’s champion brew masters. Today, that includes an assortment of macadamia nut products, drink sweeteners like brown rock sugar, and various gourmet salts. Silicon Valley High Tech Executive Leslie Magsalay-Zeller is the Founder/CEO of Pooki’s Mahi. We hope that you take the opportunity to sample more of our products at PookisMahi.com and enjoy the results of our experiences. Our products are produced by the finest world champion roasters, baristas and brew masters, noted by Coffee Review and World Tea Ratings. Follow our expanding offerings in macadamias, drink sweeteners and foods on PookisMahi.com, special offer updates on Twitter @pookismahi and on Facebook Like us.
PR & Media, Pooki's Mahi, http://pookismahi.com/pages/contact-us, +1 888.867.8717 Ext: 102, [email protected]
Share this article