85% of Pooki’s Mahi’s new Keurig 2.0 customers converted into repeat subscribers on the six-month subscription plan. Subscribers pay $40.80 per shipment, receive priority fulfillment and frozen pricing.
Silicon Valley, CA (PRWEB) May 21, 2016
Silicon Valley startup Pooki’s Mahi of award-winning 100% Kona coffee K-cups® announced it is now shipping Keurig 2.0 compatible 100% Kona coffee, Estate Extra Fancy K-cups priced at $40.80 per shipment on a six-month subscription plan.
This is Pooki’s Mahi’s fourth Keurig 2.0 compatible 100% Kona coffee K-cup for Pooki’s Mahi. Pooki’s Mahi converted 85% of new Keurig 2.0 customers into repeat customers through subscriptions. Currently, Pooki’s Mahi offers one-time, monthly, three-month and six-month plans for five 100% Kona coffee K-cups, four 10% Kona coffee K-cups blends, 100% Maui Mokka coffee K-cups and 100% Ka’u coffee K-cups.
Pooki’s Mahi’s original single serves were not compatible with the newer Keurig 2.0 brewers. The workaround was to use plastic clips that often melted after the second or third use. Customers requested better coffee extraction to taste the chocolate, wine and cocoa flavors. Pooki’s Mahi does not flavor the 100% Kona coffee K-cups.
Pooki’s Mahi’s 100% Kona coffee beans are sourced from Kona, Big Island and roasted in Oahu, Hawaii. Final cup production and First Article Inspections (FAI) occur in mainland USA in a BRC certified manufacturing facility with Kosher and Fair Trade certifications. Pooki’s Mahi always lists the total percentage of Kona coffee beans used on the individual wrapper.
What customers can expect:
1. Pay $40.80 per shipment on a six-month 100% Kona coffee Estate Extra Fancy K-cup subscription plan.
2. Customers from marketplace platforms like Amazon will pay $54.99 per shipment. The added price covers monitoring product listings and ensures resellers are selling at the MAP price of $47.99.
3. Improved coffee grind that extracts the natural flavors of chocolate, cedar, wine and spicy finishes.
4. Zero cost shipping to the Lower 48 states on all plans; Alaska, Hawaii, Canada and Mexico on select plans.
5. Nutrition information on the individual pouch.
6. Certification icons for Kosher and Fair Trade on the outside product label.
Pooki’s Mahi’s Founder/CEO Les Magsalay-Zeller says, “Customers drive Pooki’s Mahi’s roadmap. Pooki’s Mahi’s 2016 Roadmap is full of product improvements submitted by existing customers and brand advocates. The vision for Pooki’s Mahi’s 100% Kona Coffee K-cups® product line is to offer consistent quality in an environmentally friendly cup made out of 100% mesh, individually wrapped for freshness and shipped in a recycled ecommerce certified box that protects the products.”
The former Silicon Valley High Tech executive explains, “We are the only manufacturer offering seven different Keurig 2.0 compatible 100% Kona Coffee and 100% Hawaiian coffee K-cups®. Our Keurig 2.0 customers complained they were extremely unhappy because adapters and other workarounds are not viable long-term solutions. Transitioning the entire 100% Kona coffee K-cup into Keurig 2.0 compatible cups solved customer challenges. 85% of Pooki’s Mahi’s new Keurig 2.0 customers converted into repeat customers on the six-month subscription plan. Subscribers pay $40.80 per shipment, receive priority fulfillment and locked in a low price. We’re better off including the small number of Keurig 2.0 users instead of forcing new customers into a one-size-fits-all approach.”
For use in the Keurig® K-Cup® Brewing system. Pooki's Mahi is not affiliated with Keurig, Inc. Keurig® and K-Cup® are registered trademarks of Keurig, Inc.
The Academy Awards® is a registered trademark of the Academy of Motion Picture Arts and Sciences®. The Gift Suites where Pooki’s Mahi’s products are showcased are not authorized by and is not associated with the Academy of Motion Picture Arts and Sciences®, The Academy Awards®, or any of its official partners or vendors.
About Pooki’s Mahi:
Pooki’s Mahi is a Silicon Valley-based manufacturer, distributor and etailer offering award-winning 100% Kona coffee K-cups, 100% Hawaiian K-cups and 100% Kona Decaf K-cups at wholesale and bulk prices. Since its online launch in 2013, Pooki’s Mahi products have been a favorite of customers, charities, celebrities and athletes and have been featured at red carpet events including Celebrity Gift Suites and Celebrity Poker tournaments. The products have been endorsed by many celebrities and athletes and seen on several television shows.
For more information on Pooki’s Mahi's selection of 100% Kona coffees, award-winning teas, wholesale or to participate in the private label pilot, visit http://www.subscriptions.pookismahi.com. To keep up with Pooki’s Mahi news and access special offers, join our email list and follow us on Facebook and Twitter (@pookismahi). Pooki’s Mahi has a zero tolerance, stop cyber-bullying policy.