85% of Pooki’s Mahi’s new 2.0 customers converted into repeat subscribers on the six-month subscription plan. Subscribers pay $40.80 per shipment, receive priority fulfillment and frozen pricing.
Silicon Valley, CA (PRWEB) May 21, 2016
Silicon Valley startup Pooki’s Mahi of award-winning 100% Kona coffee pods announced it is now shipping 2.0 compatible 100% Kona coffee, Estate Extra Fancy pods priced at $40.80 per shipment on a six-month coffee subscription plan.
This is Pooki’s Mahi’s fourth 2.0 compatible single serve coffee maker 100% Kona coffee pod for Pooki’s Mahi. Pooki’s Mahi converted 85% of new 2.0 customers into repeat customers through subscriptions. Currently, Pooki’s Mahi offers one-time, monthly, three-month and six-month plans for five 100% Kona coffee pods, four 10% Kona coffee blends, 100% Maui Mokka coffee pods and 100% Ka’u coffee pods.
Pooki’s Mahi’s original single serves were not compatible with the newer single serve coffee maker 2.0 brewers. The workaround was to use plastic clips that often melted after the second or third use. Customers requested better coffee extraction to taste the chocolate, wine and cocoa flavors. Pooki’s Mahi does not flavor the 100% Kona coffee pods.
Pooki’s Mahi’s 100% Kona coffee beans are sourced from Kona, Big Island and roasted in Oahu, Hawaii. Final cup production and First Article Inspections (FAI) occur in mainland USA in a BRC certified manufacturing facility with Kosher and Fair Trade certifications. Pooki’s Mahi always lists the total percentage of Kona coffee beans used on the individual wrapper.
What customers can expect:
1. Pay $40.80 per shipment on a six-month 100% Kona Estate Extra Fancy coffee subscription plan.
2. Customers from marketplace platforms like Amazon will pay $54.99 per shipment. The added price covers monitoring product listings and ensures resellers are selling at the MAP price of $47.99.
3. Improved coffee grind that extracts the natural flavors of chocolate, cedar, wine and spicy finishes.
4. Zero cost shipping to the Lower 48 states on all plans; Alaska, Hawaii, Canada and Mexico on select plans.
5. Nutrition information on the individual pouch.
6. Certification icons for Kosher and Fair Trade on the outside product label.
Pooki’s Mahi’s Founder/CEO Les Magsalay-Zeller says, “Customers drive Pooki’s Mahi’s roadmap. Pooki’s Mahi’s 2016 Roadmap is full of product improvements submitted by existing customers and brand advocates. The vision for Pooki’s Mahi’s 100% Kona Coffee pods product line is to offer consistent quality in an environmentally friendly cup made out of 100% mesh, individually wrapped for freshness and shipped in a recycled ecommerce certified box that protects the products.”
The former Silicon Valley High Tech executive explains, “We are the only manufacturer offering seven different 2.0 compatible 100% Kona Coffee and 100% Hawaiian coffee pods. Our single serve coffee makers customers complained they were extremely unhappy because adapters and other workarounds are not viable long-term solutions. Transitioning the entire 100% Kona coffee pods into 2.0 compatible single serve cups solved customer challenges. 85% of Pooki’s Mahi’s new 2.0 customers converted into repeat customers on the six-month subscription plan. Subscribers pay $40.80 per shipment, receive priority fulfillment and locked in a low price. We’re better off including the small number of 2.0 users instead of forcing new customers into a one-size-fits-all approach.”
For use in single serve coffee makers' brewing system. Pooki's Mahi, The PMO Practice, Matcha Matcha Man are trademarks of Pooki's Mahi.
The Academy Awards® is a registered trademark of the Academy of Motion Picture Arts and Sciences®. The Gift Suites where Pooki’s Mahi’s products are showcased are not authorized by and is not associated with the Academy of Motion Picture Arts and Sciences®, The Academy Awards®, or any of its official partners or vendors.
About Pooki’s Mahi:
Pooki’s Mahi is a Silicon Valley-based private label manufacturer, distributor and etailer offering award-winning 100% Kona coffee pods, 100% Hawaiian single serve cups and 100% Kona Decaf coffee pods at wholesale and bulk prices. Since its online launch in 2013, Pooki’s Mahi products have been a favorite of customers, charities, celebrities and athletes and have been featured at red carpet events including Celebrity Gift Suites and Celebrity Poker tournaments. The products have been endorsed by many celebrities and athletes and seen on several television shows.
For more information on Pooki’s Mahi's selection of 100% Kona coffees, award-winning teas, wholesale or to participate in the private label pilot, visit http://www.subscriptions.pookismahi.com. To keep up with Pooki’s Mahi news and access special offers, join our email list and follow us on Facebook and Twitter (@pookismahi). Pooki’s Mahi has a zero tolerance, stop cyber-bullying policy.