Merchant Link and Precidia Technologies Collaborate to Remove Cardholder Data from Integrated Point-of-Sale Systems

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TransactionLink™ - Precidia Edition Provides Comprehensive Cardholder Data Security

Merchant Link, a leading payment gateway offering cloud-based point-to-point encryption (P2PE) and tokenization security solutions, is pleased to announce its relationship with Precidia Technologies, a premier provider of integrated payment solutions. The companies will jointly offer a secure payment acceptance solution for integrated point-of-sale systems (IPOS). TransactionLink™ - Precidia Edition eliminates card data from ever touching a merchant’s IPOS or back office systems.

TransactionLink removes cardholder data from IPOS systems and enables customer-facing devices to prompt the consumer, request funds, manage error conditions and deliver completed sale information back to the IPOS. Transactions are hardware-encrypted at swipe to prevent malware from skimming cardholder data in-flight, and tokenized using format-preserving tokens, which allows merchants to continue to perform cardholder analytics on purchase data.

“Combining Precidia’s in-store capabilities in driving customer-facing terminals with our suite of cloud-based security services, we are able to remove the complexity and liability of electronic payment acceptance from our merchant and VAR partners. TransactionLink – Precidia Edition saves time and money for merchants and eliminates the need for a PA-DSS assessment for the IPOS. This product recently assisted a large US vintner, who required an out of scope solution to address the Windows XP end of support issue. With our solution no card data is ever passed to the integrated point-of-sale, either in the clear or encrypted,” shared Geoff Krieg, Merchant Link’s Vice President of Product. “Precidia has a strong reputation for easily and securely interfacing to any POS device and their product offering truly compliments Merchant Link’s gateway,” Krieg further shared.

Deepak Wanner, President and CEO, Precidia commented, “Merchant Link’s TransactionLink product using Precidia Technologies payment solutions provides multiple layers of data security protection to merchants by never introducing any sensitive cardholder data to the POS environment. Our proven technologies and solutions strengthen security and prevent hackers from gaining access to sensitive data. The interface we offer is simplified, so integration time can be measured in hours instead of months. The focus on security has garnered much attention and traction following recent news in the retail community. Working with Merchant Link to provide a comprehensive security solution gives merchants peace of mind while accepting credit cards for payment.”

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About Precidia Technologies
Founded in 1999, Precidia Technologies Inc. is a global leader in secure payment appliances and device networking products. Precidia offers unique solutions for securely integrating payments into Cash Register and POS systems to multiple pre-certified transaction processors. All of Precidia’s products have been designed to maximize the potential of existing equipment, with simplified integration, deployment, monitoring, security and management tools. For more information, visit

About Merchant Link
Merchant Link is a leading provider of cloud-based payment gateway and data security solutions, removing the risk and hassle of payments for more than 300,000 hotel, restaurant and retail locations. Founded in 1993 and headquartered in Silver Spring, MD, we currently enable more than 4 billion transactions annually for some of the world's best-known merchants, providing connectivity to the major U.S. payment card processors. Our mission is to develop secure payment solutions that are flexible, customized and evolving to meet merchants’ changing needs and allow them to focus on their core business without worrying about managing cardholder data. TransactionVault®, our tokenization solution, and TransactionShield®, our point-to-point encryption solution, mitigate the risk of a data compromise while lowering the cost and effort of PCI compliance. For more information, please visit and follow us on Twitter.

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Laura Kirby-Meck
Merchant Link
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since: 08/2009
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